• Digital Platforms? VOD? Better To Start Up -- Or Just Buy -- More Cable Networks
    The race for cable TV network shelf space continues, and News Corp.'s FX Networks is branching out to a new suite of networks, entertainment networks in particular.
  • HDTV's Almost Old-Fashioned -- But Maybe Just Advanced Enough For Now
    HDTV is almost an anachronism. With more than half the country having HDTV sets, now it's really just TV. Still, make way for more transitional names such as "4K" or "8K." Those two new TV systems are four and eight times current HD quality, respectively.
  • Will Networks Hang In With Branded Entertainment?
    Branded entertainment is still big business, and perhaps about to get bigger for some new hopefuls in the business.
  • Weighing A Hulu Sale: Major TV Content Providers Handing Over Reins?
    TV broadcast networks would always like to turn back the hands of time. Which of them invested big time in a major TV video distributor like DirecTV or Dish when back when? Or perhaps a small unknown cable network that grew to epic and valuable proportions? Hulu was just such an opportunity that two networks, initially, didn't want to miss -- pushed by Jeff Zuckert, hen of NBCUniversal and Peter Chernin, then of News Corp.
  • Big Media Companies Still Looking For A Cable Network Silver Lining
    So CBS might be buying a 50% interest in TV Guide Network, a 80-million cable subscriber network for $122 million? Wow, that's a deal.
  • Good News For Marketers: Small TV Pricing Hikes. Bad News? Soft Ratings
    A stable TV market will offer up modest price gains for major TV broadcasters this upfront season. Michael Senno, media analyst for Credit Suisse, estimates the cost per thousand viewer prices (CPMs) to rise by "modest low to mid-single digits" during the coming upfront marketplace. Look for CBS to see 5% gains on CPMs; Fox and cable networks, 4% higher; NBC and ABC, 3% more, and syndication, an 2% addition.
  • Late-night Network Marketing Battles Ready To Hit Again
    NBC has a big decision to make in the late-night arena. According to many reports, Jay Leno is on the outs -- for good, supposedly. The network has to figure out a message and the best time to deliver it.
  • Does Live TV Streaming Free Consumers Or Add To Future Bills?
    Are live-streaming TV apps the gateway drug to true a la carte programming? Walt Disney's ABC broadcast network -- with backing from its cable, satellite and telco distribution partners -- is working on an app that would allow live streaming of its programming, according to The New York Times. But ABC hasn't confirmed anything yet.
  • Local TV News, Losing Viewers, Seeks Bigger Mobile Identity
    Stations have added more local news programming than ever while at the same time losing viewership, according to the Pew Research Center. Too bad. Things were kind of looking up when Pew reported a slight uptick in viewership of network affiliates' newscasts in 2011. A year later, all viewership gains were lost -- and then some. How could stations so miscalculate this viewership? You have to believe the stations were convinced that their long-term existence, identity and future ad revenue growth relied on local news, not afternoon talk from Ellen DeGeneres, reruns of "Big Bang Theory" or tough legal outcomes ...
  • Does Violent TV Content Include Real-Life Acts?
    Does the future of TV broadcasting mean no sex, no sugar, and possibly no shooting? Federal government hearings will soon bring in experts to discuss violence in the media. In particular, a number of analysts will say that violence may indeed be instigated and sustained by watching too much violent media.
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