CBS won the first week of the season. But don't break out the champagne yet. Not for CBS or for its sister Viacom companies - there is still crime scene work to do.

Spanish-language TV novellas could be the next wave of low-cost high-rated programs - a trend started just a few years ago by reality television programs.

Jay Leno will depart in five years; Craig Kilborn has already left. Doesn't anyone like late-night hosting anymore?

Some national TV advertisers may be looking for an excuse to leave pricey broadcast network television programming - but that doesn't mean they are headed for new glamour media arenas such as branded entertainment and product integration.

Sex is one of the most misunderstood subjects on television by the Federal Communications Commission. Like the French sculptor Rodin, the agency may not be looking at the whole bust.

This season the entertainment press will look at the big-time, big-rated Thursday night network TV race -- which begins in earnest tonight -- in the currency of the adults 18 to 49 rating. Considering new realities however, it should consider using the other legal tender.

When it comes to business entertainment, the stock market moves to its own rhyme and reason and reality show. Entertainment business editors obviously do the same.

CBS News - once the citadel of TV Network news - should be the last place in the world of journalism to take a dollar-and-cents point of view.

With Fox's "The Next Great Champ" off to a bad first couple of rounds, NBC's "The Contender" could be looking to keep its distance by debuting later in the season. But is that NBC's aim - or the producers' real desire?

Program alert: Fashionistas may be having trouble this season placing groovy new fashions on TV programs.