A limit on political advertising could give voters a chance to lower the rhetoric and up their own research.
The Tour de France is in progress - but bike sales this year have cycled into serious revenue.
Comcast, a legacy pay TV distributor, wants to expand X1, its cable TV set-top box operating system. It may be late to the game.
Perhaps there is more for branded entertainment providers to gain, beyond unscripted/reality TV/competition shows, game shows and talk shows.
The DNC Nielsen-measured ratings beat the RNC's -- 21.6 million vs. 19.4 million -- which probably isn't going over well in the White House.
TV networks are hoping for flat pricing. Attention is focused on the scatter market.
As teams take a stance on social-justice issues and players take a stance on health concerns, how will this impact TV networks' ad revenues?
TV networks want viewers to watch their ads. Viewers may have other ideas, turning to streamers.
Disney cracked the code: compelling content, a major brand name and, of course, a great price point.
TV marketers understand ad pullbacks are common in periods like this. But no one wants to be off-air at the precise and unpredictable moment the marketplace takes a sharp turn higher.