What makes consumers stick around after big sports franchises end their respective seasons? That may be something streamers continue to worry about.

Under its new $7.7 billion deal with Paramount Skydance, UFC is shifting its business model to more open, accessible TV airings.

A service called Howdy, priced at $2.99/month with no TV ads, sounds weird ... but consumers always want choice.

Nexstar is reportedly looking to strike a deal to buy Tegna in a deal valued at around $2.5 billion, as the FCC begins to strip away certain federal rules around ownership of TV stations.

David Ellison, now CEO of Paramount, in a press briefing talked about building a tech product that is "truly competitive" and a "single tech stack" for the entire company.

Some existing pay TV distributors have already given the "authenticated" approval for streamer ESPN. But others - and their customers - are waiting.

For its most recent quarterly period, Disney+ and Hulu posted a 2.6 million rise in subscribers to 183 million, a bit softer than some analysts expected.

Samsung started this up a year ago with games like "The Six" - and now wants to keep viewers going with more big-screen, "snackable" short gaming efforts.

The league would get a 10% minority equity ownership in ESPN, while the big sports TV network would take rights to the league's NFL Network, the NFL's "Red Zone" programming, as well as seven more regular-season games.

Google, Meta Platforms, Microsoft, Apple and Amazon are not in the hunt for legacy TV media encumbered with costly old-style entertainment distribution and marketing systems including TV networks, TV stations, pay TV systems and movie theaters.