Conventional thinking believes the TV-focused Donald Trump -- with his seemingly always-on media messaging and tweeting profile -- would want to own a TV network/platform.

After the presidential election, TV news networks have a new challenge: maintaining high levels of viewership.

As long as COVID-19 is an issue -- and many predict we'll have it for some time -- pandemic-themed TV commercials will likewise be around for the long-term.

Considering its efforts to ramp up even more original programming, the price hike wasn't a surprise.

Datacasting on the ATSC 3.0 standard can flow more easily though all sorts of building material. Plus, it can reach more customers simultaneously and efficiently.

Can legacy networks keep up with the shorter streaming seasons? They would need a different ad model.

What once seemed like easy money is becoming a money pit.

Hundreds of millions of ad dollars have been spent on elections - but candidates do not always get bang for their bucks.

A point of contention was Quibi's business model -- a subscription/advertising model. Perhaps a free/ad-supported model option would have been a better choice.

In the column “Sports TV Ratings Are Sharply Down, No FOMO Fears” (TV Watch, October 23), the Fox Television Network earned a Nielsen-measured 9.2 million viewers for the first game of the 2020 World Series — down 25% from the same game in 2019.  Nielsen preliminary estimates for this year’s game one totaled 7.2 million viewers, which was initially reported.