Consumers hope streaming will eliminate the expensive TV service price, which costs most of them $100 to $150 a month.
One news story may report that another news story is false. And if you repeat that lie, it would cause genuine confusion.
Beyond the ad criticism, some might ask the obvious: Can average consumers afford to spend $2,000 on a bike that can't be used to ride around the block?
Financial data continues to be downplayed by local TV station groups as they talk up retransmission and other digital revenues.
For many, pooling NFL TV negotiations plays at the fringes of a monopoly, further complicated by an explosion of new digital TV platforms. Now, producers are looking to own a piece of a future streaming world.
An IAB study in August showed 76% of those who regularly stream video say they watched ad-supported OTT. Premium video streaming has gained big momentum, particular with D2C advertisers.
Although not on the scale of Oprah Winfrey, Clarkson -- the first winner of the first season of "American Idol" -- has found a home on daytime TV.
Some analysts believe the movie business will need help -- and that may come with more attempts at same-day openings: theatrical and streaming home services.
In five years, by 2025, a new study estimates video will account for 75% of mobile data traffic, up from 60% in 2019.
When it comes to political messaging, do you know it when you see it? Getting social media or other cookie-derived display messages may not always feel like advertising.