Sittig wrote a "Dear John" letter to the advertising business saying he was "breaking up" because the industry's "obsession" with data had made it "boring" in comparison to the days when big ideas reigned.

When was the last time two former republican vice presidents refused to endorse their party's presidential nominee? Never according to the ad.

Engagement improved 20% or more on both TikTok and Instagram using quick-turn vs the traditional campaign approach according to an analysis of 700 influencer campaigns by VML's Obviously.

The Lincoln Project thinks so and has asked the Department of Justice to open a formal investigation into the matter.