A surprising study from Stagwell’s Harris Poll finds that even
though teens and young adults use social media a lot, they’re apparently not all that crazy about it.
The survey, done in collaboration with social psychologist and author Jonathan Haidt and his
research team, quizzed a representative sample of 1,006 Gen Z adults, aged 18-27 about their beliefs regarding the impact that social media and smartphones have had on them and whether they’d
support select reform efforts to address addiction.
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57% support to some degree a parent restricting their child’s access to smartphones until high school age. One in five (21%) oppose. Nearly
half (45%) would place such a restriction on their own child.
And 44% support (“strongly” or “somewhat”) schools adopting a “phone-free” policy. By
comparison, 37% at least somewhat oppose.
But perhaps the biggest surprise, the researchers said was that nearly half report that they wish that each of TikTok (47%), Snapchat (43%), and X
(formerly Twitter, 50%) were never invented.
And that’s from the first generation to grow up with social media woven into their lives, as the report notes.
There were
fewer negative vibes aimed at other newer media as well: Less than a quarter wish that YouTube (15%), Netflix (17%), the internet itself (17%), messaging apps (19%), and the smartphone (21%) were
never invented.
The report found that nearly all have taken steps to limit their social media usage at some point.