RICHARD WHITMAN

Articles by Richard All articles by Richard

• The WFA's New Data Transparency 'Manifesto' in Mediapsssst on 04/20/2018
  

  The group and some of its members can talk the talk on this issue. Will they walk the walk?

• Rolex Watches And New Company Perks: Fingerpaint Celebrates In Style in Mediapsssst on 04/18/2018
  

  The agency flew about 200 staffers out to a fancy resort in Scottsdale recently to celebrate its 10th anniversary over a four-day boondoggle.

• Can WPP Survive Without Sorrell? in Mediapsssst on 04/17/2018
  

  The speculation from the analyst community and others has been bountiful following the weekend resignation of WPP chief Martin Sorrell.

• Missed Opportunities At The 4As Conference in Mediapsssst on 04/16/2018
  

  A couple of sessions that might have been really awesome fell totally flat. That's a format problem that the trade group really needs to work on.

• End Of An Era At WPP As Sorrell Steps Down in Mediapsssst on 04/15/2018
  

  Technically, the company is treating it as a retirement -- and he will also be around to assist with the transition. That said, it's still a bit sad to see such a brilliant career end on such a sour note.

• McCann, MGM Resorts Team With Bob Dylan And Other Artists For 'Universal Love' in Mediapsssst on 04/05/2018
  

  McCann has helped MGM Resorts International produce a collection of what it's calling "reimagined wedding songs" for the LGBTQ community packaged under the "Universal Love" label.

• One Alleged Misconduct Chapter At WPP Ends As Another Begins in Mediapsssst on 04/04/2018
  

  A year ago I was wondering why it was taking so long for the JWT sex harassment case to settle. A year before that, when it first began, I would have bet big money on a settlement in six months.

• The Latest Turbulence At WPP in Mediapsssst on 04/03/2018
  

  The company acknowledged late Tuesday that its board is investigating CEO Martin Sorrell for possible personal misconduct. The details are sketchy beyond that.

• Car Buyer Survey Finds Most Shoppers Conduct Online Research Before Visiting A Dealership in Mediapsssst on 04/02/2018
  

  Well, this whole Internet thing really seems to be taking off, doesn't it? Imagine, doing research about a car purchase online. What will they think of next?

• Publicis-Omnicom Merger Back On Again in Mediapsssst on 04/01/2018
  

  According to sources, the behind-the-scenes bickering between the two companies never stopped despite the formal cessation of talks in 2014.

Comments by Richard All comments by Richard

• Good Grief by Bob Garfield (Garfield at Large on 12/05/2016)
  

  Wow! That is totally forgettable! And, yes, vocal fry (although it's somewhat mild in this case) is the most annoying thing in the world!

• Agency Full of 'Experience Mavens' and More Cowbell Gets New Management Team by Richard Whitman (Mediapsssst on 12/01/2016)
  

  I will have to read that, George! :)

• If You're Over 50, Please Take This Survey (And Everyone Else In Advertising Who Isn't) by Richard Whitman (Mediapsssst on 11/02/2016)
  

  Marcelo, I agree. Which is why I took the survey myself and was not presented with any sort of registration form nor did I receive any follow up.

• To No One's Surprise, Morale Sucks In the Ad Industry by Richard Whitman (Mediapsssst on 10/24/2016)
  

  I am real! Richard Whitman is real! This is not a joke! ;)

• Art Directors Club And The One Club Decide To Merge by Richard Whitman (Mediapsssst on 10/04/2016)
  

  Jack, sorry. I see my editor fixed it. I had originally intended to write almost 100-year-old ADC but I see that I submitted "almost 20-year-old ADC." My bad!

• Ad Agency That Can't Spell Pokemon Creates Pokemon Characters That Can Be Found At Ad Agencies (Face Palm) by Richard Whitman (Mediapsssst on 07/25/2016)
  

  Always great to see you here, George!

• Correction: Droga5 Web Site, Petition by Richard Whitman (Mediapsssst on 06/28/2016)
  

  I'll just stop by to drop this: "On 25 Jun 2016, at 10:01, Olivia Sweeting <olivia@persuasioncomms.com> wrote: Hi there,  Some satire: www.removeeverythingnotbritishfromtheworldwideweb.com. Made by Droga5 London. " I'm thinking most people would fully conclude that this work came from Droga5 London. Am I right?

• What Everyone Didn't Notice About that Racist Chinese Detergent Ad by Richard Whitman (Mediapsssst on 05/30/2016)
  

  I have eyes everywhere!

• CNBC Launches In-House Agency to Reach Audiences 'A Thousand Different Ways' by Richard Whitman (Mediapsssst on 04/14/2016)
  

  Thanks, Jerry:)

• Over Two Thirds of Digital Display Is Bought By Robots, Er, Programmatic Computers by Richard Whitman (Mediapsssst on 04/07/2016)
  

  Granted, creativity is best left in the hands of humans but consider the endless amount of ads for kinives you see next to stories about knife murders or the annoying ads you see for something you just browsed for, or worse, just bought on Amazon. Sure, programmatic can certainly ease the human burden and increase the efficiency of digital advertising but there are just too many examples of of "Yup, that shit was placed by a computer" for me to be satisfied that removing the hman element is a good thing.

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