Bulk senders - those sending 5,000 or more emails via Gmail or Yahoo per day - must comply with the new requirements, which take effect Feb. 1.

The stand-alone offering will soon be available to Sinch Mailgun and Amazon Simple Email Service users.

Consumers are more trusting about use of their data in general -- although they worry about the impact of AI on their privacy, Merkle reports.

All who are trapped in the Data Dead Zone reports issues with data quality, Anteriad says.

Brands must be ready to comply with new rules from Gmail and Yahoo Mail, effective in February, Sinch Mailgun reports.

Most consumers feel that brands are over-messaging, Netcore reports in its 2024 North American Consumer Benchmark Report.

Executives are worried about macroeconomic issues and learning to cope with AI, Winterberry Group reports.

Habu CEO Matt Kilmartin says the companies have "two complementary strategies that share the common goal of creating the largest data collaboration network rooted in privacy."

Ohad Hecht has been named CEO of customer engagement platform Emplifi, effective Jan. 1. Previously, Hecht was co-founder/CEO of Prodport, a personalization solution for ecommerce brands that automates the development of personalized product pages.

Brands face many challenges, including difficulty in measuring ROI.