Companies with $10 million to $20 million in sales spend more on email than other channels, Ignite Visibility reports.
Most firms are not yet focusing on customer success, and those that are face impediments, Strikedeck reports.
North America is far from dominant in engagement metrics. Europe -- perhaps because of GDPR -- is stronger, GetResponse reports.
Email marketing is the second most-used lead-generation tactic, second only to social media, Ascend2 reports.
The court rules that the FTC did not have authority to order an alleged scam artist to pay restitution to consumers.
The alleged conspirators purchased a list of real estate agents in New York to distribute malicious software, the indictment states.
Digital-first consumers shop online several times a month, and love retail technology, the Alliance Data Analytics and Insights Institute reports.
The improvements can be attributed to list hygiene and more relevant messaging, says Acoustic in its 2019 Marketing Benchmark Report.
The California privacy law takes effect next January. But over half of all U.S. firms aren't ready for it, PossibleNOW reports.
Workers spend too much time dealing with excessive emails and manual processes, Google Cloud reports.