by Ray Schultz on Nov 29, 2:16 PM
A third of engineers will scan email newsletters for interesting subject lines and delete everything else, TREW Marketing and IEEE GlobalSpec report.
by Ray Schultz on Nov 27, 12:34 PM
One bad actor is offering an 80% discount on Ray-Bans, Check Point reports.
by Ray Schultz on Nov 26, 5:09 PM
Report shows UK's carbon footprint could be reduced by 16,000 tons per year if each person sent one less unnecessary email per day.
by Ray Schultz on Nov 25, 3:17 PM
Small businesses face technical and analytics challenges as they enter 2020, Mailchimp reports.
by Ray Schultz on Nov 22, 4:54 PM
Third-party vendors are deluging the market with badly qualified, non-permission-based email lists, The CMO Council warns.
by Ray Schultz on Nov 21, 3:48 PM
The televised impeachment has led to email explosions on both sides, eDataSource reports.
by Ray Schultz on Nov 20, 2:58 PM
Companies feel their data practices are not mature, Osterman Research reports, and senior management is uninformed about the law's provisions at most firms.
by Ray Schultz on Nov 19, 4:03 PM
Email remains a preferred channel -- and brands are offering Buy Online, Pick Up In Store (BOPIS) and experiential shopping.
by Ray Schultz on Nov 18, 4:56 PM
D2C fashion brand Boston Proper sought to engage "people who had opted in but were not known or recognized."
by Ray Schultz on Nov 15, 5:07 PM
People are more wary about sharing their phone numbers than their email addresses, Sinch finds.