by Ray Schultz on Nov 14, 3:24 PM
Now there are animated, 3D emojis called emotes for use by streamers.
by Ray Schultz on Nov 13, 5:29 PM
Last year, holiday-themed emails pulled lower open rates -- but higher conversions than the year before, Yes Marketing reports.
by Ray Schultz on Nov 12, 4:31 PM
Campaigns are not following email best practices, and this is causing their messages to end up in spam folders and promotion tabs, Twilio reports.
by Ray Schultz on Nov 11, 3:35 PM
The Long Island daily blasts out emails -- regularly -- with no attempt at personalization.
by Ray Schultz on Nov 8, 2:41 PM
Retailers suffer over 10 data malfunctions per month, The Relevancy Group reports.
by Ray Schultz on Nov 7, 11:42 AM
But marketers lose out when they neglect channel and frequency preferences, Twilio finds. Among channels, email is first.
by Ray Schultz on Nov 6, 3:26 PM
UK fashion retailers score higher read and deliverability rates than U.S. firms, Iterable reports.
by Ray Schultz on Nov 5, 2:08 PM
Email is a preferred channel through all stages of the college selection process, Eduventures reports.
by Ray Schultz on Nov 4, 3:22 PM
Smaller suppliers are being cut by website owners in favor of larger firms, an academic study finds.
by Ray Schultz on Nov 1, 1:24 PM
Ascend2 shows that many firms are either using account-based marketing or are planning to -- but some are not.
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