by Ray Schultz on May 31, 5:31 PM
Mila, a nonprofit research institute, argues that AI should be regulated. "Most countries don't have any AI-focused regulations in place - no best practices for use and no clear penalties to prevent bad actors from using these tools to do harm," writes Valerie Pisano, president and CEO of Mila.
by Ray Schultz on May 30, 4:44 PM
Email is also seeing strong growth and is rated an effective channel, Wpromote and Ascend2 report.
by Ray Schultz on May 26, 1:40 PM
Few trips are initially booked because of email messages, but email has a role to play throughout the experience.
by Ray Schultz on May 25, 3:58 PM
Most companies prefer to buy technology from European vendors, not big U.S. tech companies, Piwik PRO reports.
by Ray Schultz on May 24, 2:52 PM
Bain & Company says brands are already deploying Gen AI, and outlines use cases.
by Ray Schultz on May 23, 3:31 PM
Slightly more than half of all marketers are confident in their measurement abilities, Nielsen reports.
by Ray Schultz on May 22, 3:33 PM
Email marketers plan to spend money on integrating with other channels, Litmus reports.
by Ray Schultz on May 19, 6:09 PM
Paid social media content and print ads are also likely to suffer spending reductions, HubSpot reports.
by Ray Schultz on May 18, 5:02 PM
Email takes first place among channels in the Alcohol and Tobacco and Direct Selling categories, Salesforce reports.
by Ray Schultz on May 17, 5:43 PM
A study from Incogni argues that 'data brokers' want to block the right of people to be forgotten. But that is unfair.