by Ray Schultz on Jun 28, 4:26 PM
Email delivery rates have risen in Europe and North America in most fields, Concep reports. Financial services firms are the winners.
by Ray Schultz on Jun 27, 3:57 PM
Cart abandonment emails do best in several metrics, but not all, a Bluecore study finds.
by Ray Schultz on Jun 26, 4:04 PM
Studies show the younger cohort peers love contact and are least worried about digital security.
by Ray Schultz on Jun 25, 3:48 PM
A new bill would force tech giants to report data value to the SEC. History suggests it won't work.
by Ray Schultz on Jun 24, 5:13 PM
A single episode caused by a cyber attack could have a $44 billion impact in the UK alone, Kovrr estimates.
by Ray Schultz on Jun 21, 4:25 PM
Campaign Monitor reports average open and click-through rates for several industries.
by Ray Schultz on Jun 20, 3:19 PM
A study by Cardinal Path shows that an analytics duopoly exists -- nobody else even comes close.
by Ray Schultz on Jun 19, 4:46 PM
Email, scarcely a sliver four years ago, is now second only to the web in journey marketing, according to Kitewheel.
by Ray Schultz on Jun 18, 3:56 PM
Email is in fourth place as an effective channel, but it is an important tool, GoodFirms reports.
by Ray Schultz on Jun 17, 3:15 PM
Red Pill reports that 76% of brands have switched email service providers, while 24 never have.