by Ray Schultz on Mar 31, 5:30 PM
Consumers are more focused on quality than price, although that is in second place, the CMO Survey shows.
by Ray Schultz on Mar 30, 6:08 PM
There has been a large increase in the number of consumer requests, DataGrail reports.
by Ray Schultz on Mar 29, 12:19 PM
Pure-play internet brands see the least impact from inflation, the CMO Survey reports.
by Ray Schultz on Mar 28, 4:56 PM
Most retail app activities have seen an increase this year, Airship reports.
by Ray Schultz on Mar 27, 5:53 PM
Many consumers plan to decrease their number. But price and value drive most consumers to sign up, Fluent reports.
by Ray Schultz on Mar 24, 5:41 PM
Business development representatives (BDRs) feel unsupported by their firms, and demand better contact and intent data from their companies, 6sense reports.
by Ray Schultz on Mar 23, 6:12 PM
Using Sensei GenAI, Adobe says, marketers can select tone of voice, identify key words for creating emails and modify copy on their websites via AEM Sites.
by Ray Schultz on Mar 22, 4:29 PM
Transactional messages pull high revenue-per-send rates, Listrak reports.
by Ray Schultz on Mar 21, 5:39 PM
Gen Z is least likely to be cutting back on entertainment, Jungle Scout reports.
by Ray Schultz on Mar 20, 3:04 PM
The average global click rate is 3.96%, Sendinblue reports. How are you measuring up?