by Ray Schultz on Nov 30, 3:32 PM
A study puts the size of the email market at $4.51 billion. Is this for real -- and do they expect you to buy the full report based on that?
by Ray Schultz on Nov 29, 4:09 PM
Many firms are unaware of GDPR -- and are not ready to comply, a survey of Dreamforce attendees finds.
by Ray Schultz on Nov 28, 4:12 PM
Consumers check their emails every day -- but not often. And they are more likely to open messages from brands they recognize, according to a survey by the UK DMA.
by Ray Schultz on Nov 27, 4:25 PM
Consumers are more afraid of getting ripped off online than just about anything, a new survey has determined.
by Ray Schultz on Nov 24, 9:00 AM
Want to reach people with emojis? In the U.S., the best method is to make them laugh.
by Ray Schultz on Nov 22, 3:15 PM
No more waiting -- marketers will soon know the results of their Thanksgiving campaigns. Here are some tips for emailers.
by Ray Schultz on Nov 21, 2:48 PM
The cloud is a relatively new resource. Here is a review of some pending rules on the cloud under the GDPR.
by Ray Schultz on Nov 20, 4:02 PM
Want to achieve higher open rates and sales this holiday weekend? Don't wait until Black Friday to send your emails.
by Ray Schultz on Nov 17, 3:22 PM
A new study by Braze shows that firms that rely only on email are leaving money on the table.
by Ray Schultz on Nov 16, 1:26 PM
Go figure -- after all the commotion, U.S. firms are more ready for GDPR than their European counterparts, Thales found in a study.