A study puts the size of the email market at $4.51 billion. Is this for real -- and do they expect you to buy the full report based on that?

Many firms are unaware of GDPR -- and are not ready to comply, a survey of Dreamforce attendees finds.

Consumers check their emails every day -- but not often. And they are more likely to open messages from brands they recognize, according to a survey by the UK DMA.

Consumers are more afraid of getting ripped off online than just about anything, a new survey has determined.

Want to reach people with emojis? In the U.S., the best method is to make them laugh.

No more waiting -- marketers will soon know the results of their Thanksgiving campaigns. Here are some tips for emailers.

The cloud is a relatively new resource. Here is a review of some pending rules on the cloud under the GDPR.

Want to achieve higher open rates and sales this holiday weekend? Don't wait until Black Friday to send your emails.

A new study by Braze shows that firms that rely only on email are leaving money on the table.

Go figure -- after all the commotion, U.S. firms are more ready for GDPR than their European counterparts, Thales found in a study.