by Ray Schultz on Mar 30, 4:03 PM
Facebook, which has relied on firms like Acxiom to drive targeted ads, now says it will no longer use them.
by Ray Schultz on Mar 29, 3:48 PM
Where do you draw the line when using common Anglo-Saxonisms in email copy? Microsoft may tell you -- by shutting off your service.
by Ray Schultz on Mar 28, 4:18 PM
About the only thing that everyone understands about GDPR is the date. Some of the other elements are confusing.
by Ray Schultz on Mar 27, 4:23 PM
The Brand Indicators for Message Identification (BIMI) standard allows brand logos to appear next to emails in the inbox list.
by Ray Schultz on Mar 26, 3:19 PM
One wonders how Facebook served ads for funeral services before the person even died, as a consumer has alleged. Can the company really read your emails?
by Ray Schultz on Mar 23, 4:09 PM
Bridge claims it has solved the persistent problem of linking emails with mobile devices. Here's how.
by Ray Schultz on Mar 22, 2:02 PM
The DOJ-Microsoft case could be resolved, thanks to the inclusion of the CLOUD Act in the omnibus spending bill.
by Ray Schultz on Mar 21, 4:22 PM
GDPR is being over-hyped? What's over-hyped about the Facebook-Cambridge Analytica affair?
by Ray Schultz on Mar 20, 3:42 PM
A study from Episerver shows that consumers will not share data in return for more relevant offers. But other surveys show they do want personalization -- especially by email.
by Ray Schultz on Mar 19, 3:17 PM
Many retailers are failing to follow email best practices. Here's a roster of who is and who isn't.