by Ray Schultz on Mar 17, 5:11 PM
Email is the top channel for communicating with customers. But don't include GIFs, Front and ignite80 warn.
by Ray Schultz on Mar 16, 2:16 PM
And they will share data if it means a more personalized experience, Spectrm reports.
by Ray Schultz on Mar 15, 5:23 PM
Companies are now focusing more on customer happiness than profits, IDC reports.
by Ray Schultz on Mar 14, 3:23 PM
Google, adding to the parade of tech tools that promise automated content creation in email, is embedding generative AI into Docs and Gmail to help users "get started writing," it says.
by Ray Schultz on Mar 13, 2:15 PM
Video delivers the best ROI, and most firms are using it as part of their SEO strategy, Ignite Visibility reports.
by Ray Schultz on Mar 10, 4:26 PM
The ChatGPT revolution is drawing many major players. But observers like Noam Chomsky question whether technology can or should replace humans.
by Ray Schultz on Mar 9, 4:35 PM
Overall retail sales increased by 6.9%, Mastercard SpendingPulse reports.
by Ray Schultz on Mar 8, 2:58 PM
Almost all B2B marketers feel that the ability to forecast pipeline outcomes is critical to their success, but only 29% can fully predict pipeline contributions, according to a report by Revsure and Ascend2.
by Ray Schultz on Mar 7, 5:59 PM
Most companies are increasing their martech spend, but not all are pleased with the results.
by Ray Schultz on Mar 6, 11:56 AM
Email teams can use Microsoft Dynamics 365 Copilot tools to create email campaigns by typing in a few key details, Microsoft says.