Insurance marketing via email is a complicated process. Here are some tips from Jornaya.
Bots are infiltrating everything from apps to email. But they can be detected and blocked.
Email is used by virtually all colleges, according to a study. But texting is creeping up on it.
Chatbox and phone may be on top, but email remains a strong customer service tool.
Several firms are fighting a lawsuit over alleged spamming and misleading copy.
The government wants data on visitors to a protest web site.
Two observers confront each other over use of the email unsubscribe button. Should people unsubscribe or push perceived spam into the junk mail folder?
Marketing and sales are becoming more aligned in B2B -- but they need to use tactics like drip email and surveys.
Who knew? Half of Millennials like to shop in-store. And they welcome personalized emails.
A study shows that association email lists are riddled with errors. And executives don't even know it.