by Ray Schultz on Mar 20, 4:37 PM
Study shows that people who opt out of marketing place significantly fewer bets.
by Ray Schultz on Mar 19, 3:26 PM
ActiveCampaign says its Active Intelligence platform flags issues and delivers next-best actions without manual intervention.
by Ray Schultz on Mar 18, 3:46 PM
Consumers are also willing to share data for better product suggestions, but don't use AI to tailor pricing, Omnisend warns.
by Ray Schultz on Mar 17, 1:42 PM
Stambleck replaces founder Vivek Sharma, who will assume the role of executive chairman at the technology company.
by Ray Schultz on Mar 16, 3:02 PM
Enhanced email software provides multichannel automation capabilities, Upland Software says.
by Ray Schultz on Mar 13, 1:45 PM
Consumers are more likely to redeem digital wallet offers via text, Vibes reports.
by Ray Schultz on Mar 12, 3:10 PM
Trust and compliances top the list of challenges this year, Clean Email reports.
by Ray Schultz on Mar 11, 4:27 PM
It's no longer safe to "spray and pray." Email lists must be carefully targeted and purged of inactive names.
by Ray Schultz on Mar 10, 12:24 PM
Owners and executives in this area often lack the time to focus on effective email marketing.
by Ray Schultz on Mar 9, 4:42 PM
Kylie Cosmetics allegedly offered "free" gifts without disclosing minimum purchase requirements.