• What If Our Families Bought Groceries Like Most Brands Buy TV Advertising?
    Analogies between TV ad and food buying: Suppose you decided to hire someone to help you plan all your meals a year in advance.
  • The Hammer, The Dance, And Advertising
    The dance between humanity and the virus could go on for a while.
  • Our Complicated Relationship With Heroes
    These days, ordinary people doing extraordinary things are being raised to the rank of hero thanks to the surging tides of social media.
  • The First Reality TV President
    More than 20 years ago, America TV changed -- and the change went on to ripple throughout the nation.
  • Mrs. Jones And The Seduction Of Amazon
    Why you should shop local if you can.
  • Does Divided Upfront Mean Scatter Becomes Center Of TV Ad Market?
    Other signs of the new TV ad world: TV and digital ad spend will be much more closely aligned.
  • The Song Remains The Same? Not Really
    Comparing Led Zeppelin post-John Bonham to what the ad business will be like post-pandemic.
  • A New Definition Of Social
    I am an introvert. My wife is an extrovert, Our respective concepts of what it means to be social have been disruptively redefined, but in very different ways.
  • Why COVID-19 Is Very Different From 9/11
    9/11 was in some ways far more clarifying. America was under attack. In the days that followed, New Yorkers came together.
  • Local Businesses Are Better Marketers Than National Advertisers
    Some businesses have found a way to struggle through by being creative and stubborn, like farmers creating direct-to-home sales offerings.
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