• Exverus Media Hires Ullah As VP Performance Media
    Los Angeles-based Exverus Media, a strategic media consultancy, has hired Sifat Ullah as vice president of performance media. At Exverus, he will work on the digital brand and retail media strategic initiatives across several clients, such as Premier Protein, Stella & Chewy's, John Soules Foods, Honey Stinger and Kum & Go. Ullah joins Exverus from Pharmapacks, where he was senior director of marketing.    
  • Kauth Named Executive Creative Director At LA Agency Woo
    Los Angeles-based Woo, an independent, woman-owned, creative agency has named Chelsea O’Brien Kauth as executive creative director.Kauth joins Woo from Omelet where she served as group creative director and partner, overseeing creative across the firm’s Walmart, YouTube, Asana and Princess Cruises accounts. Kauth also worked with the City of Los Angeles and LA mayor Eric Garcetti in developing the “Louder Than Guns” campaign.Earlier, Kauth was creative director at Crispin Porter + Bogusky working on the firm’s PayPal, Infiniti, Kraft, Applebee’s and Hulu accounts. 
  • Watson Upped To EVP Marketing At Active International
    Corporate trade agency Active International has promoted Diahanna Watson to executive vice president, Marketing. In this role, Watson oversees US corporate and sales marketing efforts for Active and its subsidiaries, iNvolved Media and Broadbeam Media.  She is based in the New York office. Watson joined Active International in 2010 as senior vice president sales and client management. Previously, she held executive positions in sales, marketing and communications for Initiative, Starcom, Saatchi & Saatchi, De Witt Media and more.   
  • Olmer Named Across The Pond's Account Director-U.S. Diversity Lead
    Olmer will work with various brands, including Google, Anglo American, Lendlease and Coinbase.
  • Razorfish Promotes Three To Senior Strategy Roles
    Razorfish has promoted three executives to strategy leadership roles.    Nicolas Chidiac is promoted to Chief Strategy Officer, Brand & Experience. In this capacity Chidiac will be responsible for helping Razorfish clients articulate their purpose and ensuring it is translated across channels and audiences.   Edward Gonzalez is elevated to Chief Strategy Officer, Performance & Experience. He will be responsible for ensuring Razorfish clients achieve their target business outcomes by leading the integration of marketing channels, experiences, and commerce.   Josh Seifert has been upped Head of Corporate Strategy, partnering with Razorfish leadership to steward long-term agency growth.  
  • Tierney Taps Trubowitz To Lead Media Efforts
    A 20-year ad vet, Trubowitz has worked in both agencies and on the client side.
  • Ogilvy NY Taps Dentsu's Kluin For CCO Duties
    Ogilvy today announced that Menno Kluin has been named Chief Creative Officer for Ogilvy New York. The WPP agency said Kluin will partner closely with Carina De Blois, President of Ogilvy NY and be responsible for the creative product in Ogilvy’s New York office. Clients include IKEA, Nestle, IBM, The Coca-Cola Company, Nationwide, Samsung, and Audi of America and others. Kluin joins Ogilvy from Dentsu Creative where he served as U.S. Chief Creative Officer.
  • Viamedia Ups O'Neill Upped To SVP, Ad Operations
    O'Neill is responsible for Viamedia's local and national traffic services, partner services and business intelligence services departments.
  • VMLY&R Commerce Promotes 3 Executives
    "The power in Creative Commerce has been realized globally, with commercial reality elevated to the forefront of clients' growth priorities," said Tyler Murray, agency CEO.
  • Erich And Kallman Names Lal Executive Creative Director
    Erich and Kallman has hired its first Executive Creative Director, Rikesh Lal. Lal joins the agency after more than a decade at Camp+King, where he was Executive Creative Director and Partner.  
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