by Larissa Faw on Mar 29, 11:11 AM
Pavone Marketing Group (PMG) is hiring Lisa Corry-Godby as integrated communications director to manage communications for PMG’s Pavone, Quench and Varsity marketing agencies. She replaces Jonathan Cooper who left the agency in 2019. Corry-Godby previously worked at the shopper media marketing shop News America Marketing as well as Mars Chocolate North America and Campbell Soup Company.
by Larissa Faw on Mar 24, 2:33 PM
Stagwell Group’s Code and Theory (C+T) has appointed Amy Carvajal as the agency’s first chief creative officer to lead creative across all six of its offices. Carvajal spent the past four years as executive creative director at Wunderman Thompson. She has also spent time at Publicis, McCann and Ogilvy.
by Steve McClellan on Mar 20, 11:29 AM
Channel Factory, the Los Angeles-based advertising tech agency that specializes in buying ads on YouTube has announced several senior hires. Lauren Douglass, senior vice president, global marketing joins from video ad platform Teads and is tasked with accelerating Channel Factory's brand awareness globally. Ben Sarmiento, vice president sales, West was previously with Eyeview and before that served with LA agencies McCann, RPA, and Mindshare. Rob Tariche, VP Sales, East, previously served at CBS TV, Orbitz and most recently Pluto TV. Chad Jeskewitz, senior account executive, Midwest, has worked across programmatic media and technology business development for 20 years, with brands …
by Larissa Faw on Mar 19, 9:36 AM
The Gate | New York has hired Brie Moran as senior vice president, director of business development. She joins from New York City-based DFO Global Performance Commerce, a full-service digital marketing agency.
by Steve McClellan on Mar 17, 1:58 PM
Ernest Riba has been appointed Chief Strategy Officer of Wunderman Thompson Latam. Riba will be focused on strengthening the relationship between creative and business growth through the portfolio of strategic skills of the company. Based in Mexico City, he will report directly to Juan Pablo Jurado, CEO of Wunderman Thompson Latam. Riba is joining WT after two years heading the creative agency HOY/Havas as managing director. Prior, he served as head of strategy and innovation at Wunderman Argentina consolidating leadership and developing new capabilities, such as the creation of WIP, the agency’s R&D studio. Throughout his career, he has worked with brands such as Coca-Cola, Netflix, Peugeot …
by Steve McClellan on Mar 16, 10:33 AM
Innocean Berlin has appointed Bruno Oppido executive creative director and head of art. Previously he served as creative director and head of art.at Wieden+Kennedy São Paulo. The award-winning creative veteran has developed campaigns for brands such as Nike, Old Spice and Leica.
by Steve McClellan on Mar 13, 12:39 PM
Omnicom Retail Group, the holding company’s retail, shopper and commerce marketing-focused specialist, has appointed Bryan Gildenberg senior vice president, commerce. He reports to the unit’s CEO Sophie Daranyi. Gildenberg joins from Kantar's retail consulting practice, where he was Chief Knowledge Officer, Retail and a member of the practice's executive committee. He led the company's analysis and insights practice. In this new position, Gildenberg is tasked with strengthening ORG's retailer intelligence, partnerships and retail strategy. He’ll also oversee the further development of the group’s transactional data and shopper insight capabilities. "Bryan has unparalleled retailer knowledge and insight and will play a …
by Steve McClellan on Mar 12, 12:27 PM
Merkle RMG (Response Management Group), part of Dentsu Aegis Network’s data and precision marketing agency Merkle has promoted Bill Sayre to CEO. The role is new and previously Sayre was president. Merkle RMG focuses on the nonprofit, government, and commercial sectors. Sayre, based in Hagerstown, MD, reports to Merkle Chairman and CEO David Williams. Under his leadership as president, Sayre is credited with helping the company to grow to more than 640 employees with a portfolio of more than 200 clients. Revenues have more than tripled under his watch.
by Steve McClellan on Mar 12, 8:08 AM
Independent agency Gut has promoted four people this week who have excelled in the agency’s production, creative and finance departments: Renata Neumann is now Head of Production. She started at the agency late last year and quickly started overseeing the entire production department, now leading production for all clients in its Miami office. Eliana Ferrer and Jeff Hodgson are now Creative Directors. They were the first creative team to join Gut Miami and have led campaigns for Popeyes, Philadelphia Cream Cheese and Tim Hortons. Giselle Reggianni is now CFO overseeing all three GUT offices — Miami, São Paulo and Buenos …
by Steve McClellan on Mar 10, 11:30 AM
Ogilvy Health, part of WPP’s Ogilvy has promoted Ripal R. Patel to Chief Financial Officer. Previously he served as senior vice president client financial services. Patel succeeds Robert Saporito, who retired at the end of 2019. In his new post, In addition to serving as finance chief Patel becomes a member of the Ogilvy Health Executive Committee and will serve on the agency’s US Board. Patel joined Ogilvy Health in 2007 as director of client financial services and was elevated to SVP, Client Financial Services in 2009.