• VMLY&R Taps Geer For Senior Experience Design Role
    WPP’s VMLY&R has appointed Walter Geer executive creative director, experience design, in its customer experience practice. Geer will be based out of New York and will work closely with Jason Xenopoulos, chief executive officer of New York and co-CCO of North America. He will report to Eric Looney, chief experience design officer North America. Geer will drive the creation of innovative design solutions within VMLY&R’s connected health practice and help lead the transformation of talent and capability across this group. With over $100 million in health revenue in 2019, VMLY&R’s health practice is rated among the industry’s ...
  • Ogilvy Health Names New CCO
    Ogilvy Health is appointing Renata Florio as Chief Creative Officer tasked with creative oversight across all of the agency’s U.S.-based offices. Florio will report to Andrew Schirmer and work closely with Kate Cronin in their roles as co-presidents of Ogilvy Health. She joins the health shop from Ogilvy’s New York office where she served as a global executive creative director overseeing creative for its health and wellness offerings for the past three years. Florio replaces Sam Dolin, who left recently to join another agency.
  • Elevator Studio Adds Social Media Lead
    Elevator Studio is naming Dan Raaf as vice president, social media and strategy to oversee production of social media campaigns for the studio’s roster of clients that include Oracle and media company BET Digital.  
  • Agency Collective Hires Ex-Publicis Leader
    Agency collective The Next Practices Group (TNPG) is appointing Chris Foster as global CEO. He retains his role as founder/CEO of FosterEquity Services (FeQ). TNPG is also taking a minority position in FeQ. Earlier Foster was CEO at Saatchi & Saatchi Worldwide, President, Global Clients for Publicis Groupe and President Asia for Y&R.
  • MUH-TAY-ZIK / HOF-FER Co-Founder, CEO Stepping Down
    MUH-TAY-ZIK / HOF-FER co-founder John Matejczyk is stepping down from the CEO and Chief Creative Officer roles at the 12-year-old agency.  He says he has reached his “natural inflection point” and will move away from his day-to-day leadership position into a non-executive chairman role through the end of 2020 before transitioning out of the business altogether.   He says he is leaving to prioritize family obligations and to pursue a new experience. Matejczyk launched the San Francisco-based agency in 2008 as MUH-TAY-ZIK. When Chief Strategy Officer Matt Hofherr joined in 2010, the agency became MUH-TAY-ZIK / HOF-FER.  In ...
  • One Club Adds Two New Female Board Members
    Two white men are being replaced by women of color to serve on the Board of Directors for the One Club for Creativity. David Baldwin and Steve Sandstrom, each spending 20 years on the Board, have both volunteered to retire to bring in fresh thinking and perspective and nominated their replacements. Those replacements are Gail Anderson, chair of BFA Design and BFA Advertising at the School of Visual Arts, New York and Cooper Hewitt, Smithsonian Lifetime Achievement Award honoree, and Sherina Florence, creative director at Ogilvy and lead on the agency’s global Instagram business. Board responsibilities include ...
  • Fingerpaint Adds Operations Lead
    Fingerpaint is promoting Jenny McKenna to head of operations to oversee the marketing agency’s five offices. She will also be joining the shop’s operating board responsible for managing the strategic direction and financial health of the company. McKenna, who has been with the company since 2010, previously oversaw operations in the company’s Saratoga Springs office.
  • FCB NY Taps Former Havas Executive As Talent Lead
    FCB New York is appointing Yoonjung (“Yoonie”) Crosby as Chief Talent Officer to oversee all initiatives regarding hiring, people and culture. She most recently served as director of talent management at Havas. She was also responsible for the development of diversity & inclusion strategy.
  • Fritzsch Tapped For Transformation Role At Publicis Emil
    Publicis Groupe has appointed Conrad Fritzsch Global Chief Transformation Officer at the Publicis Emil, the bespoke agency the Groupe created two years ago after winning global agency of record chores for Mercedes-Benz.   Fritzsch was previously at the client’s parent company Daimler where he served as head of digital agency model & data activation and where he was also a key player on the marketing and digital transformation team for Mercedes-Benz over the past four years.
  • Project X Taps Gonzalez For CRO Post
    OOH agency Project X Media has appointed Hector Gonzalez as Chief Revenue Officer. Based at the firm’s New York headquarters, Gonzalez will lead the company’s revenue initiatives, with a focus on new business development. He reports to CEO John Laramie. Previously Gonzalez was head of sales at Outfront Media, a leading seller of OOH ad inventory. There, Gonzalez built the company’s middle market division, which sold inventory to many notable e-commerce and direct-to-consumer brands. Gonzalez joined the Project X team (remotely) starting July 6. Apart from scaling the new business division, one of his early projects will be helping to ...
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