by Steve McClellan on Oct 5, 6:00 AM
Barbarian today announced the appointment of Patty Quintero as executive director of growth & marketing.
In June the agency launched its Adaptive Brand Solutions platform which blends AI-led commerce experiences, generative interfaces and workflow systems. The Cheil-owned agency said Quintero will build on that momentum by redesigning Barbarian's growth organization to better identify client needs and connect them with the agency’s evolving capabilities.
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