• Allen & Gerritsen Adds Two To HR Team
    With former HR lead Julianna Akuamoah having recently departed for Hill Holliday, Allen & Gerritsen (A&G) is evolving its HR department with two new hires that have a lot of experience recruiting talent outside of Adland. The moves are designed to provide fresh perspectives for the agency’s talent recruitment efforts.  Sandra Peralta is leaving Boston Medical Center HealthNet Plan to serve as senior vice president, talent to lead HR and hiring processes at the agency's Boston and Philadelphia offices. Sugeily Peña is appointed director, talent & operations of the agency's Philadelphia office. Her background is centered more on the advertising …
  • Baldwin& Names First Communications Strategy Director
    Michelle Blaser, formerly with MullenLowe Mediahub, is joining Baldwin& as its first-ever communications strategy director to develop connections strategy across all accounts, including KIOTI Tractor and Krispy Kreme.  "I’m excited to be adding this role to the strategy department as it has become increasingly important to not only know who the customer is but also know where and how to reach them in interesting, non-traditional and relevant ways," said the agency's director of strategy Ashley Yetman, to whom Blaser reports. “Michelle has some very impressive communications planning chops, having developed innovative media ideas for some …
  • AdMore Adds New Media Executive
    Temecula, CA-based programmatic shop AdMore has appointed Kristen Held senior vice president, performance media to  oversee media planning, buying and sourcing, as well as media trafficking, viewership analysis and reporting.  She will also manage the automated TV buying platform's relationships with key data providers including Nielsen.   Held previously served as senior media director at IPG's McCann Erickson and has managed media buying with Laughlin Constable and NCC Media. Held replaces Karen Morrow who departed to spend more time with her family.  
  • Wunderman Promotes Tombacher To NA COO
    WPP digital agency Wunderman, has promoted Robyn Tombacher to chief operations officer for North America effective immediately. She will report to Seth Solomons, the agency’s CEO North America.  In this newly created role, Tombacher is tasked with creating and implementing an operational strategy across digital, integrated production, data and media to boost revenue and margin growth for the agency’s NA network.  She will also continue to help spearhead the network’s adoption of policies and programs that support the empowerment of women.  For the past two years, Tombacher has served as head of operations, North America at Wunderman. Before that, she led …
  • Industry Vet Jumps From Agency To Startup
    Lavall Chichester, a Mullenlowe MediaHub executive responsible for Apple, Kaiser Permanente, and Western Union is departing the agency world to join startup JumpCrew as chief marketing officer. In this new role, Chichester will oversee a team of 20 to increase the shop's data-driven offerings. JumpCrew recently received $5.4 million in funding with some of this investment earmarked to hire 100 more staffers.  In May, Greg Jackson, formerly President of Everyday Health, joined as COO and Dmitriy Lavrenkin, who was vice president at IAC Applications, was appointed CFO.  JumpCrew offers a full suite of acquisition marketing solutions, such as lead generation …
  • LO:LA Names Scott Creative Director
    Dave Scott is departing RAPP where he was responsible for creative on the national Toyota account to join LO:LA as creative director. In this new role Scott will spearhead creative strategy alongside CEO and founder, Nick Platt, and support new business development efforts with Partner and Head of Client Relations, Rosanne Ramos. "When the opportunity to integrate Dave - a close mate and longtime colleague - into the LO:LA team arose, we jumped at it with no hesitation," says Platt. "His track record speaks for itself.” Scott’s career spans 25 years of creative experience across four continents, working for agencies …
  • Lampertius Returns To Momentum WW In Dual Role
    Joe Lampertius, the former global CEO, shopper marketing at Grey Global Group, is returning to Momentum Worldwide to serve in a dual role as executive vice president, strategic partnerships and growth at Momentum and at the agency's shopper-based design shop, ChaseDesign.  In his new role, Lampertius will focus on driving growth and revenue across the company’s Shopper practice and expanding its client roster as well as adopt and leverage technology tools and data-driven tactics. This position marks a homecoming for the executive who previously served as senior vice president, shopper marketing at Momentum from 2010-2013 before departing for Grey for …
  • Accenture Interactive Taps First Nordic CCO; Madwell Adds Two Industry Vets
    Accenture Interactive (AI) is turning its focus to the Nordic region as the agency appoints ad industry veteran Adam Kerj as chief creative officer to oversee creative capabilities in Sweden, Norway, Denmark and Finland. Kerj brings lots of experience to this newly created role having served at organizations including McCann, 360i North America and J Walter Thompson, as well as worked with brands including Ben & Jerry’s, Coca-Cola, HBO, Macy’s, Oreo, Pampers, Puma, Rolex, Sony, Tide and and Toyota.Separately Madwell is welcoming two industry veterans to the Brooklyn-based full-service agency.  Sandy Sherman is moving from AKQA in Atlanta to serve as …
  • White64 Promotes Beutel To Agency President
    White64 has promoted Kerry Beutel, its chief operating officer since 2015, to agency president. White64 Chairman-CEO Matt White said Beutel will remain COO while taking on the additional role of president.  Beutel is a “boomerang” member of White64, having first joined the agency in 2001 as an account executive, a position she held until leaving for increasingly higher-level roles at agencies including Arnold Worldwide and the digital design boutique Pappas Group (now DMI).  Beutel has almost 20 years of agency experience in a variety of disciplines, including media planning, account management, new business, HR, and operations. …
  • Marcos Ribeiro Jumps To George P. Johnson
    After spending more than a decade working with IBM as a creative lead at Ogilvy & Mather, Marcos Ribeiro is joining experiential marketing agency George P. Johnson (GPJ) to serve as vice president, global executive creative director also for the IBM account.  "His impressive history of working with IBM on a global scale" made him an ideal fit for this new role, says Chris Meyer, CEO, GPJ. Based in GPJ’s New York office, Ribeiro will be responsible for leading global creative efforts for IBM, as well as expanding the local team in the U.S.  IBM has been a longtime client …
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