• Elevator Studios Names First CEO
    Elevator Studio is appointing Joey Carson as its first-ever CEO to help the LA-based digital marketing agency keep up with client demand and new business. Previously, the agency's two founders  Dan Fleyshman and Branden Hampton oversaw the shop's day-to-day operations. Carson brings a wealth of entertainment experience to his new position. He formerly served as CEO of Bunim-Murray Productions where he guided the reality TV-centric company known for shows including “The Real World,” “The Simple Life,” “Starting Over” and “The Bad Girls Club.”  Earlier, Carson was responsible for Fox’s 20th Television $100 million production division where he was responsible for ...
  • Deutsch, Fallon Add Senior Creatives
    Deutsch has hired Shannon Washington as senior vice president, creative director to lead its newly-won H&R Block account. She’ll be based in Los Angeles office and report to North America chief creative officer Pete Favat.  Washington joins Deutsch from Droga5 New York, where she served as a creative director on CoverGirl and Chase. Earlier she worked at INVNT, a division of Time Inc. as a senior creative director where she focused on strategizing live and integrated media experiences for brands like Intel, SC Johnson, POPSUGAR, People, InStyle and Essence Magazines.  Before INVNT, Washington was a digital creative director at ...
  • Isobar Taps Mishra To Run Its Commerce Practice
    Dentsu Aegis digital agency Isobar has appointed Shawn B. Mishra senior vice president and global managing partner, Isobar Commerce Practice.  Based in Chicago and reporting to Global CEO Jean Lin, Mishra will focus on driving Isobar’s global growth in Experience-led, Omni-Channel Commerce.  Mishra joins Isobar after 14 years at Cognizant Technology Solutions, where he was a vice president and led the digital commerce practice. Earlier he held eBusiness / Commerce leadership positions at EDS and MCI Systemhouse.  He has advised, built and scaled digital solutions for clients across numerous market sectors including retail, consumer goods, manufacturing, travel, hospitality and healthcare.
  • New Senior Hires At Publicis Groupe, Momentum WW And Essence
    Publicis Groupe is has appointed Raja Trad to the newly created role of chairman, Middle East to oversee all of the Groupe‘s operations in the region. Trad will report to Loris Nold, CEO Publicis Groupe APAC and will be supported by the Solution hub leaders in the region: Alex Saber, chairman Publicis Media Middle East and Kareem Monem, regional managing director, Publicis.Sapient MENA. Trad has been the CEO of Leo Burnett Group Middle East & North Africa since 2000. Earlier in his career, he spent time at Y&R working on the P&G account in Beirut and Athens before moving to ...
  • Canvas WW Taps Schlechner For New Analytics Role
    Canvas Worldwide is bolstering its analytical team with the addition Klaus Schlechner as senior vice president, head of analytics, a new role at the agency. Schlechner will lead the agency’s growing analytics practice. He previously worked as managing director, marketing sciences at OMD in Los Angeles. Earlier he spent time at Digitas, Mcgarrybowen and Wunderman. He’s worked with such clients as Apple, Wells Fargo, Activision, Taco Bell and Land Rover. “Today it is easy to collect data, but the real magic is turning these numbers into actionable insights that drive business ...
  • DiPiazza Joins Walton Isaacson As Executive Creative Creator
    Jim DiPiazza has joined Walton Isaacson as executive creative director. He will be based in Los Angeles and oversee the creative output of all agency offices (Chicago, Los Angeles, Miami, New York and Dallas). He reports to the agency’s two co-founders Aaron Walton and Cory Isaacson. Over the course of his career, DiPiazza has worked at both small and large agencies on big and small brands ranging from Xbox, VW, Kia, Uber, Bacardi, MTV, LA Tourism and LifeLock. In addition to two stints at Deutsch, DiPiazza has worked with David & Goliath, Swirl, Lowe Campbell-Ewald, McCann and FCB. ...
  • Marketing Store Taps Rivera For NA CCO Role
    Customer engagement agency The Marketing Store, has hired Michael Rivera for the role of chief creative officer for the firm’s North America region.    Rivera will be responsible for leading creative across mobile experiences, branded gamification, and package design. He will work with Boxer, a branding design boutique housed inside The Marketing Store, as well as with the London and Hong Kong creative agency leadership teams. Rivera has previously served as executive creative director at The Integer Group/TBWA as well as at agencies including MARC USA, Agency.com and JWT. He’s worked with brands including Michelin, LG, MillerCoors, Nike and HP. The appointment ...
  • C-Suite Additions At Barton F. Graf
    Barton F. Graf has hired Savanah Brihn as chief strategy officer and promoted Sara Kastner to chief operating officer, a new role at the New York-based agency.  Brihn joins from McCann New York, where she was most recently senior vice president group planning director. Earlier she held senior strategy positions at MTV and agency Redscout. She also worked on brand strategy at BBDO across FedEx and Mars, and Fallon on Buffalo Wild Wings and Purina.  As CSO, Brihn will oversee the agency’s strategy department, working across all clients including Little Caesars, Diageo brands Bulleit and Kettle One, Supercell, Sour Patch ...
  • Wise Joins DNA As Chief strategy Officer
    Veteran industry strategist Christine Wise is joining independent marketing agency DNA in the new role of chief strategy officer, and will become part of the agency’s executive leadership team. Wise will oversee a strategy group including DNA’s brand, communications, and data strategy practices. The move follows the promotion of Chris Witherspoon to president and chief growth officer of the agency earlier this year. Wise joins DNA following a nearly 10-year stint with Wexley School for Girls. As a partner and member of the executive team at Wexley, Wise is credited with helping to shape ...
  • Mindshare Bolsters Its North America C-Suite
    Mindshare North America, part of WPP’s GroupM has announced two new c-level appointments to its leadership team, including Danielle Koffer who has been appointed chief client officer and Joe Maceda, who has been elevated to chief instigation officer, a new role at the agency. Koffer assumes a role that is being re-activated at the agency and is tasked with scrutinizing best practices and optimizing client service. Her new role marks Koffer’s return to the agency. She rejoins the shop from Colgate Palmolive where she was vice president, global media. Before that she spent a decade ...
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