by Steve McClellan on May 27, 11:34 AM
Darla Price has joined DDB New York as president and Auro Trini Castelli joins as Chief Strategy Officer. Price joins DDB with over two decades experience working with brands across technology, CPG, retail, beauty and B2B, both domestically and internationally. Most recently Acting President of 215 McCann, Price has spent the last 7 years in executive roles at McCann New York. Trini Castelli, who will report to Price, joins from agency Elephant where he oversaw strategic development for offices in the US and internationally.
by Steve McClellan on May 26, 9:25 AM
Ogilvy has appointed Kaleeta McDade Global Executive Creative Director for Ogilvy Experience, the agency unit tasked with delivering clients digital transformation experiences quickly and at scale. Those offerings include insights, commerce, design, CRM among others. Based in Atlanta, McDade joins from Deloitte Digital where she served as Group Experience Director across their studios in the U.S. and India. Over the past 17 years she has also held senior design and creative roles with Google Brand Studio, Apple, Sapient Shanghai, and Sapient Atlanta. She reports to Steve Soechtig who was appointed CEO of Experience in January.
by Steve McClellan on May 25, 12:12 PM
360i CEO Jared Belsky is leaving the company to pursue other opportunities, he and the agency have confirmed. The agency issued this statement from Jacki Kelley, Dentsu Americas CEO: “After 12 years with 360i, Jared Belsky has decided to leave dentsu and pursue his own entrepreneurial venture. We are very grateful for his contributions, and know he leaves us with a strong, high-performing leadership team at 360i, which is a key part of the dentsu Americas portfolio. We are confident that 360i’s leadership, including Abbey Klaassen, Menno Kluin, Raig Adolfo, Doug Rozen, Leah Meranus and Bruce Williams, …
by Steve McClellan on May 24, 9:48 AM
Omnicom Group has appointed Chris Foster CEO of Omnicom Public Relations Group (OPRG) effective June 28. Foster will oversee the public relations portfolio within Omnicom, which includes Ketchum, Porter Novelli, FleishmanHillard and other agencies. Current interim CEO, John Doolittle, will become the Chairman of OPRG. Foster was previously North America president at BCW. Earlier he was worldwide executive vice president and Chief Business Development Officer at Burson-Marsteller. Earlier he was senior vice president & partner at Booz Allen Hamilton working in both the firm’s commercial and international market sectors. The last full time permanent CEO at the …
by Steve McClellan on May 21, 9:01 AM
Detroit-based ad agency Doner, part of MDC Partners, has appointed Shelia Minetola as its first director of diversity, equity, and inclusion. She previously served as Director of Operations at Full Circle Foundation, where she worked with non-profit agencies to spearhead educational, environmental, and health and welfare initiatives. Prior to that, she held business development, marketing and multicultural roles at Uniworld Group, Publicis Groupe and J. Walter Thompson.
by Larissa Faw on May 19, 12:26 PM
Lifestyle marketing agency Cashmere is adding several new faces after new business grew by 40% in 2020 with Google, Facebook, Constellation Brands, Heineken, HBO, FX, Turner, The CW, and Netflix seeking their services. Industry veteran Sandy Song joins as client services lead to be responsible for driving innovation and thought leadership for clients and the agency, as well as focus on business development and growth. Song departs Phenomenon where she oversaw client relationships. Earlier she served at 180LA as managing director after a stint as group brand director. She reports to Cashmere President and Chief Creative Officer, Ryan Ford. Eight-year …
by Steve McClellan on May 18, 9:36 AM
Omnicom’s Austin, TX-based GSD&M has hired Keisha Townsend as director of diversity, equity and inclusion. Previously, she was diversity marketing manager at BMW. Earlier she was account director at MDC Partners’ KBS working on the BMW account.
by Steve McClellan on May 18, 7:24 AM
Irvine, CA-based agency SCS has added several senior hires, including investor Glenn Rogers as Chief Development Officer, Andres Torrente as head of media and Kelli-Rae Coughlin as brand solutions director. Torrente was previously director, media strategy at Omnicom’s Hearts & Science working with AT&T Mobility & Entertainment. Prior to that he was a group director at OMD USA on the Wells Fargo account. Coughlin previously served at Taco Bell Design where she was an account services director. The agency has also recruited Yi Chen as senior director of strategy for creative and media. Chen previously worked as an independent consultant for the past year for clients including Apple and eBay, and prior to …
by Larissa Faw on May 13, 12:35 PM
Leo Burnett is promoting Chaka Sobhani as Global Chief Creative Officer to replace Liz Taylor who leaves after two years with the agency. Sobhani has been CCO of Leo Burnett London for five years and will continue to oversee creative efforts there while taking on the bigger global role. Her new role will concentrate on three main areas. She will seek to push the network’s creative standards, with Leo Burnett’s CCOs and executive creative directors around the world. She will identify, recruit and grow the next generation of creative talent. And she will represent “Leo Burnett” on …
by Steve McClellan on May 10, 4:14 PM
OOH agency Project X has added Aaron Reitkopf to its Board of Directors. Reitkopf is currently a Senior Advisor to IPG on Open Architecture and serves on several other company boards, both for-profit and non-profit. He has served as the Global Chairman of MullenLowe Profero, and led the acquisition and sale of several other marketing entities. CEO John Laramie said Reitkopf's experience and relationships within the advertising industry "will be paramount to the continued growth and scale of Project X and help us accelerate our mission to modernize the outdoor …