RICHARD BATES joined BIG, Ogilvy's branding, design and innovation company, as executive creative director. Most recently, he worked as a consultant with BIG on Johnson & Johnson, Coke and Mattel. Prior to that he spent 11 years at Atlantic Records.

Q Interactive promoted GAYLE GUZZARDO to senior vice president of product management.

MARC USA promoted JASON DILLE to supervisor of online investments. In addition, ANDY COLEMAN, KIMBERLY GUNTHER, KEVIN LAZZARO and ANGELA POTTS were hired as media assistants.

CLARK KOKICH was promoted to CEO of Avenue A | RazorFish.

Stanton Communications named RICK LEONARD managing director of its New York office.

RLR ADVERTISING & MARKETING named GABRIELA TORRES account executive, responsible for the agency's healthcare and financial services clients.

ED HECHT was named associate publisher ofRolling Stone. He previously held the position of advertising director.

JEFF GASPIN was named president and chief operating officer, Universal Television Group. In this expanded position, Gaspin adds to his responsibilities executive oversight of the Telemundo television network and its 16 owned-and-operated stations. Previously, Gaspin had served as president of NBC Universal Cable and Digital Content.

The Laredo Group hired JASON HELLER as executive vice president, a newly created position. He previously served as managing director of Horizon Interactive.

Zenithmedia promoted STEPHANIE LOREDO to vice president, account manager.