Lavall Chichester, a Mullenlowe MediaHub executive responsible for Apple, Kaiser Permanente, and Western Union is departing the agency world to join startup JumpCrew as chief marketing officer.
In this new role, Chichester will oversee a team of 20 to increase the shop's data-driven offerings. JumpCrew recently received $5.4 million in funding with some of this investment earmarked to hire 100 more staffers.
In May, Greg Jackson, formerly President of Everyday Health, joined as COO and Dmitriy Lavrenkin, who was vice president at IAC Applications, was appointed CFO.
JumpCrew offers a full suite of acquisition marketing solutions, such as lead generation and social media discovery, for 200+ clients.