- Quigley-Simpson Expands Generac Duties As Digital AOR
MAD, Fern Siegel - Monday, June 22, 2026
The agency will oversee integrated media strategy, planning and analytics. ...
- TJ Maxx, Ogilvy Enlist 4 Stars To Promote Female Originality
MAD, Fern Siegel - Monday, June 22, 2026
The retailer's new brand platform is supported by a multichannel media p ...
- Is Publicis Building Its Own Walled Garden?
MAD, Steve McClellan - Monday, June 22, 2026
Just the opposite said company CEO Arthur Sadoun during a Q&A sessi ...
- Ricola Keeps Fans Cheering For World Cup Teams
Out to Launch, Fern Siegel - Monday, June 22, 2026
Ricola is making sure fans' soccer chants won't stop. ...
- Preston Spire Names Dustin Black Chief Creative Officer
People on the Move, Fern Siegel - Monday, June 22, 2026
The new creative head believes clients "need a business partner who alig ...
- Boyce Takes Reins As Spekk's Chief Technology/AI Officer
MAD, Fern Siegel - Friday, June 19, 2026
Spekk also acquired Pablo, an ad-tech platform founded by Nick Boyce. ...
- Elvis, Women's Aid Combat Domestic Violence With World Cup's 'Other Kick-Off'
MAD, Fern Siegel - Friday, June 19, 2026
DV incidents rise by 38% when England loses and by 26% wh ...
- Credle At Cannes: 'Fast And Cheap' Equals Ad Pollution
MAD, Steve McClellan - Monday, June 22, 2026
Credle, this year's recipient of the Lion of St. Mark lifetime achieveme ...
- Outcomes-Based Compensation Is The Future, But What Is It Exactly?
MAD, Steve McClellan - Monday, June 22, 2026
Most of those polled in a MediaSense survey said they associate O ...
- Wattpad, Academy Target Gen Z Fandom
Out to Launch, Fern Siegel - Friday, June 19, 2026
The "Plot Twists Are Better Together" campaign runs across social and connect ...
- Response Rebrands As StayGold To Reflect Strategy, Diversified Portfolio
MAD, Fern Siegel - Thursday, June 18, 2026
It's not a cosmetic facelift, but a change in the operational philosop ...
- Van Note Upped To Joan's Chief Strategy Officer
MAD, Fern Siegel - Thursday, June 18, 2026
Van Note will lead integration across creative, accounts and biz-development teams. ...
- Agencies That Will Win The Next Decade Have Already Made One Decision
MAD, Steve Miller - Thursday, June 18, 2026
Here's how most agencies go wrong: They want the output of ...
- WPP Tops '25 Billings, No. 2 Publicis Biggest Gainer
MAD, Steve McClellan - Friday, June 19, 2026
That's according to agency researcher COMvergence, which has issued its full-year 20 ...
- Dodge, Lucid, Pantalones, Miller Light Celebrate Dads
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, June 18, 2026
The National Retail Federation reports about 77% of the consumers it survey ...
- Intuit Selects Mother New York As Creative-Strategic Agency Partner
MAD, Fern Siegel - Wednesday, June 17, 2026
The goal is to position the business as a growth-oriented solution. ...
- Five Projects Worth Losing Money On
MAD, Patrick Hoopes - Wednesday, June 17, 2026
When we decide to eat a cost, we're not navigating a holdi ...
- Hill Promoted To Global President At Omnicom's FutureBrand
MAD, Steve McClellan - Wednesday, June 17, 2026
In his new role, Hill will lead FutureBrand globally, effectively succeeding Ni ...
- Wpromote x Giant Spoon Unveils Brand Valuation, Growth Tool
MAD, Steve McClellan - Wednesday, June 17, 2026
The tool, called the Care Index, is the first product innovation fr ...
- Horizon Adds Media-Buying Agents To Its Blu Platform
MAD, Steve McClellan - Thursday, June 18, 2026
Blu's agents "integrate audience intelligence, publisher data, and campaign performance into ...
- DoubleVerify Makes Brand Safety Agentic, Deploys 'Cognitive Engine'
MediaDailyNews, Laurie Sullivan - Wednesday, June 17, 2026
The "cognitive engine' bridges the gap between ad-verification data and campaign executi ...
- La Colombe's New Platform Salutes Philly Fans, World Cup Dreams
Out to Launch, Fern Siegel - Wednesday, June 17, 2026
The ad celebrates the city's sports fanaticism and real culture. ...
- Meta, Mother LA Capitalize On Knicks Win With Spike Lee Ad
MAD, Fern Siegel - Tuesday, June 16, 2026
The quick creative turnaround seizes on a singular moment in sports hist ...
- McGarrah Jessee Adds Campbell As Chief Creative Officer
MAD, Fern Siegel - Tuesday, June 16, 2026
Jason Campbell previously held creative posts at W+K and Goodby Silverstein. ...
- Serta Simmons Bedding Taps Tinuiti As AOR
MAD, Fern Siegel - Tuesday, June 16, 2026
This win reinforces Tinuiti's momentum in the home category. ...
- Cheil Agency Network Bolsters Leadership With 2 C-Suite Promotions
MAD, Steve McClellan - Wednesday, June 17, 2026
Mattis was formerly managing director and head of network growth. Mehta, previous ...
- Ride Share Companies Waymo, Lyft Lean Into Safety, Cost Savings
Marketing Daily, Tanya Gazdik - Tuesday, June 16, 2026
Waymo is launching its first-ever national brand campaign timed to the FI ...
- Knicks Fever Epidemic Strikes NYC, Fans Urged To Take Thursday Off
Mediapsssst, Richard Whitman - Wednesday, June 17, 2026
Ad agency Mother New York has launched "Take A Knick Day," ...
- Served Neat: Four Roses Selects Proof Advertising As Creative AOR
MAD, Fern Siegel - Monday, June 15, 2026
First work breaks in early 2027. Proof will also handle media strate ...
- Madonna Headlines Absolut Icon, Special Offer's Campaign Supports LGBTQ+ Community
MAD, Fern Siegel - Monday, June 15, 2026
The new creative shows Madonna wearing her iconic purple corset bodysuit. ...