- Sprinkles Names Proof Creative-Media AOR
Accounts on the Move, Fern Siegel - Friday, May 26, 2023
The 18-year-old Sprinkles has more than 50 bakery and ATM locations a ...
- Cloudy With A Chance Of Plastic: M&C Saatchi, Minderoo Create New Weather Metric
MAD, Steve McClellan - Friday, May 26, 2023
Minderoo Foundation and M&C Saatchi Australia have teamed to measure plastic ...
- Sarkar Named President Wunderman Thompson Canada
MAD, Steve McClellan - Thursday, May 25, 2023
The agency's local offices in Canada include Toronto and Montreal, with clien ...
- Are Holding Companies Facing An 'Innovator's Dilemma' Threat From AI?
MediaDailyNews, Michael Farmer - Friday, May 26, 2023
If the holding company model is predicated on selling the time ...
- Barrett Promoted To President At GS&P
People on the Move, Steve McClellan - Thursday, May 25, 2023
Goodby Silverstein & Partners (GS&P) has named Leslie Barrett president of t ...
- FCB London Rebrands As Center For Global Clients
MAD, Fern Siegel - Wednesday, May 24, 2023
FCB London was the agency's first international office when it was establish ...
- Luxury Marketer Together Group Acquires North Six
MAD, Steve McClellan - Wednesday, May 24, 2023
Founded two decades ago, North Six has expertise in content production, experienti ...
- Omnicom's Wren Likens AI To 'War,' Discloses Betas With Microsoft, Google, Others
MediaDailyNews, Joe Mandese - Thursday, May 25, 2023
"We are partnering with them, and we will service them in wa ...
- Grossman Named First Chief Creative Officer For VCCP US
MAD, Fern Siegel - Tuesday, May 23, 2023
The hire follows VCCP NY merging with its San Francisco-based creative agen ...
- GroupM's Wavemaker Ranks As Top Biz Dev Media Network In Q1
MAD, Steve McClellan - Tuesday, May 23, 2023
According to the agency research firm, Wavemaker generated net new business val ...
- Your Serve: New Millbrook HQ Features Pickleball Courts, Other Non-Traditional Amenities
Mediapsssst, Richard Whitman - Tuesday, May 23, 2023
It also celebrates and preserves Austin's heritage-It's a 181-year-old property spread acro ...
- Mediaocean, Epsilon Partner To Help Advertisers Reach Audience Segments
Publishers Daily, Ray Schultz - Tuesday, May 23, 2023
The arrangement is built on Epsilon's data on 250 million U.S. consum ...
- Connects Expands To U.S., Wurst To Lead North American Efforts
MAD, Fern Siegel - Monday, May 22, 2023
Founded in 2016, SEEN Connects focuses on digital-first work, from web3 ...
- PureRed Appoints Sripad To New Post Of Chief Product Officer
MAD, Steve McClellan - Monday, May 22, 2023
Sripad is tasked with overseeing the agency's proprietary technology while leading produ ...
- Emotive.io Acquires Bloom Digital
Email Marketing Daily, Ray Schultz - Monday, May 22, 2023
Bloom Digital, a marketing agency specializing in SMS marketing, email marketing, a ...
- OpenAI CEO Sam Altman Shares ChatGPT 'A-ha' Moments
Inside Performance, Laurie Sullivan - Monday, May 22, 2023
Open AI CEO Sam Altman said it is very tempting to "anthropomorphiz ...
- 50,000feet Opens London Outpost To Service Europe
MAD, Fern Siegel - Friday, May 19, 2023
The new office will be a hub for the firm's growing rost ...
- Agencies, You're Wasting Your Secret Weapon: The PR Person
MAD, Jeff Sweat - Friday, May 19, 2023
Agencies have always had a touchy relationship with PR, because the wo ...
- Project WW Elevates Statman To President, Integrated Agency Group
MAD, Steve McClellan - Friday, May 19, 2023
The group also promoted Chris Meyer to Global CEO at experiential agen ...
- Stagwell's YML Forms Accessibility And Inclusive Design Practice
MAD, Steve McClellan - Friday, May 19, 2023
Several executives have been tapped to co-lead the practice including Pablo Arc ...
- GroupM Takes Twitter Off Its 'High Risk' List
Mediapsssst, Richard Whitman - Friday, May 19, 2023
The move comes shortly after Linda Yaccarino was named CEO of t ...
- With Focus On Attention Metrics, TRG Forms Brand Performance Group
MAD, Steve McClellan - Thursday, May 18, 2023
The reorganized team of platform, social and programmatic specialists is thought ...
- FCB New York Takes Home 11 Gold Pencils, BBDO Toronto 9 At One Show 2023
Mediapsssst, Richard Whitman - Thursday, May 18, 2023
FCB New York was awarded 10 One Show Gold Pencils for "McEnr ...
- Hudson Square BID Selects Six+One As Branding AOR
Accounts on the Move, Fern Siegel - Wednesday, May 17, 2023
The Business Improvement District's signature projects include the redevelopment of Hudson Stre ...
- How AI Will Harm The Search Sector Without Industry Standards
MAD, Casey Soulies - Wednesday, May 17, 2023
AI-generated content has the potential to reproduce or amplify biased, misleading, ...
- Stagwell's SKDK Acquires Jasper Advisors
MAD, Steve McClellan - Wednesday, May 17, 2023
Under the deal, Jasper (formed last September) and its team will rema ...
- Publicis Groupe, IPG Big Winners In Pfizer Global Review
MAD, Steve McClellan - Wednesday, May 17, 2023
The Publicis Groupe assignment includes media, data and production. IPG will ser ...
- Barbarian Taps Vince Lim As Chief Creative Officer
MAD, Steve McClellan - Tuesday, May 16, 2023
Lim helped created the widely regarded "Fearless Girl" campaign and was t ...
- Wunderman Thompson, Level Access Team To Close Digital Divide For The Disabled
Mediapsssst, Richard Whitman - Tuesday, May 16, 2023
With the partnership the companies intend to jointly develop inclusive experiences su ...
- Dentsu Growth Stalls In Q1 As It Downgrades Performance Outlook For The Full Year
MAD, Steve McClellan - Monday, May 15, 2023
The organic revenue drop in the America's was nearly 5% versus ...