Innocean Taps Creative Veteran Borchert To Oversee Its Hyundai NA Account

Ad agency Innocean USA has named Gui Borchert as executive creative director who will oversee the agency’s Hyundai North America account.  

Borchert, a native of Brazil, was most recently senior director of creative at Squarespace. The 20-year industry veteran has worked on brands such as Nike, Google, Puma World Cup and Adidas Football.   

Prior to Squarespace, Borchert worked at agencies including Mother, Fallon, 72andSunny and R/GA.  



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