- Jeep Effort Plays Up Brand's Legendary History
Marketing Daily, Tanya Gazdik - Thursday, September 10, 2026
Creative features the Jeep brand's entire portfolio, including the Wrangler, Gladiator, Gra ...
- Scarlett Johansson Debuts As Hyundai's New Brand Voice
Marketing Daily, Tanya Gazdik - Wednesday, September 9, 2026
The latest Hyundai Hope on Wheels campaign highlights the strength of pediatr ...
- Kia Highlights Wide-Ranging Hybrid Availability
Marketing Daily, Tanya Gazdik - Thursday, September 10, 2026
"Most hybrids are either very fuel-efficient, or they can be powerful. Ou ...
- Infiniti Luxury Vs. Nissan Utility: There Is No Wrong Answer
Drive Time, Tanya Gazdik - Tuesday, September 8, 2026
Many Infiniti cars use the same underlying structures, engines, and parts ...
- Toyota Launches Season-Long NFL Campaign
Marketing Daily, Tanya Gazdik - Thursday, September 3, 2026
Shot in Los Angeles with local youth, the campaign also brought E ...
- Tesla Launches Cybercab In Lowkey, Unstreamed Event
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, September 3, 2026
Autonomous Cybercab rides are currently being offered in six cities in Tex ...
- BMW Embraces 'Common' Sense
Marketing Daily, Tanya Gazdik - Thursday, September 3, 2026
BMW Certified is an entry point to the brand for those w ...
- Agency SOS, Trantolo & Trantolo 'Power Wash' Public Safety
MAD, Fern Siegel - Tuesday, September 1, 2026
The new campaign turns public spaces into key reminders. ...
- Stellantis Loses North American CMO
Marketing Daily, Tanya Gazdik - Monday, August 31, 2026
Stellantis Global CMO Olivier Francois is stepping down from the top markete ...
- Test Drive: Mitsubishi Improves Outlander PHEV, Reveals Eclipse EV
Drive Time, Tanya Gazdik - Monday, August 31, 2026
Marketing will lean into the styling and warranty on Eclipse Sportback, a ...
- Former Hyundai CMO Resurfaces At Lucid
Marketing Daily, Tanya Gazdik - Friday, August 28, 2026
Angela Zepeda reports to Billy Hayes, chief customer officer, who joined t ...
- Nissan Shows Off Product In Annual Heisman Effort
Marketing Daily, Tanya Gazdik - Friday, August 28, 2026
The campaign, from Nissan United, Omnicom's dedicated Nissan creative and media agenc ...
- GMC Hummer EV Pickup Offers Versatility
Drive Time, Tanya Gazdik - Monday, August 24, 2026
The GMC Hummer works like a generator -- and in the eve ...
- Mercedes-Benz Preps For US Open
Marketing Daily, Tanya Gazdik - Friday, August 21, 2026
Global brand ambassador Coco Gauff is "influencing culture in ways that exte ...
- Hyundai Offers Discounted Charging Access
Marketing Daily, Tanya Gazdik - Thursday, August 20, 2026
"Range anxiety was never really only about the battery. It's about tru ...
- Survey: Consumers Value Auto Show Experience
Marketing Daily, Tanya Gazdik - Thursday, August 20, 2026
At the 2026 New York International Auto Show, 41% participated in ...
- Chrysler's 'Acronyms' Campaign Highlights Pacifica Attributes
Marketing Daily, Tanya Gazdik - Tuesday, August 18, 2026
The Chrysler Pacifica isn't just a vehicle, it's the family MVP, sa ...
- Jaguar Ex-Design Chief Defends Radical Rebranding
Marketing Daily - Top of the News, Tanya Gazdik - Monday, August 17, 2026
The campaign's goal was to reposition Jaguar as an electric-only luxury bra ...
- Honda, Disneyland Partner For Experiential Fan Event
Marketing Daily, Tanya Gazdik - Wednesday, August 12, 2026
The Aug. 14-16 event will include an opportunity for attendees to explo ...
- Automotive TV Spending Increases 6.6% In July
Marketing Daily, Tanya Gazdik - Tuesday, August 11, 2026
"The World Cup dominated automaker media buys for July, but the da ...
- Chevrolet, Nike Team Up With NBA Star
Marketing Daily - Top of the News, Tanya Gazdik - Tuesday, August 11, 2026
The four-sneaker collection also includes a "Heartbeat of America" T-shirt inspired ...
- Test Drive: Land Rover Defender Offers Capability, Style
Drive Time, Tanya Gazdik - Monday, August 10, 2026
The stylish brand will make its first appearance this week at T ...
- Volvo Encourages Drivers To Consider Pet Safety
Marketing Daily, Tanya Gazdik - Friday, August 7, 2026
Volvo Car USA offers dog accessories designed to support safer travel, includi ...
- Consumers Lean Into Hybrid Vehicles,Tesla Regains Top Spot In Brand Loyalty
Marketing Daily, Tanya Gazdik - Thursday, August 6, 2026
Tesla regained the top spot in brand loyalty, reaching 63.9%, an eight-percentage-poi ...
- BMW Owners Furious Over In-Car 'Spider-Man' Ads
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, August 6, 2026
Three years ago, BMW executives said the inside of a car w ...
- BMW Runs 'Pop-Up' Ads Promoting Link To New Spider Man Movie
Around the Net In Media, Ray Schultz - Wednesday, August 5, 2026
BMW owners have complained in internet forums about “pop-up” ads promoting t ...
- Audi Hires German Brand Veteran As New CMO
Marketing Daily, Tanya Gazdik - Tuesday, August 4, 2026
Esther Francis, 49, has been named senior vice president and CMO, bra ...
- Stellantis Reimagines Storytelling With Drone Campaign
Marketing Daily, Tanya Gazdik - Wednesday, August 5, 2026
Stellantis Global CMO Olivier Francois tells "Marketing Daily" that drone shows a ...
- Test Drive: Kia Seltos Deemed 'Mini Telluride'
Drive Time, Tanya Gazdik - Monday, August 3, 2026
Kia recently took to Reddit to target a demographic similar to t ...
- Volkswagen Partners With Boutique Hotel
Marketing Daily, Tanya Gazdik - Thursday, July 30, 2026
Volkswagen joins several other automakers with hotel partnerships including sibling brand Aud ...