- Test Drive: Aston Martin Vantage Is Definitely James Bond-Worthy
Drive Time, Tanya Gazdik - Monday, October 12, 2026
The ultra-luxury automaker focuses on aspirational marketing, motorsport integration, digital personalization a ...
- Americans Continue To Want More EV Range Than They Need
Marketing Daily, Tanya Gazdik - Friday, October 9, 2026
More men than women say range would be a deciding factor (8 ...
- Porsche Muddled The Backseat Marketing Message
Performance Marketing Insider, Laurie Sullivan - Monday, October 12, 2026
Connecting performance advertising or marketing to performance cars may be a conceptu ...
- Rivian Launches Halloween Effort Featuring Bill Murray
Marketing Daily, Tanya Gazdik - Thursday, October 8, 2026
The campaign includes a spot starring the original Ghostbuster himself, Bill Mur ...
- Jaguar Enlists Florence Pugh As Brand Ambassador
Marketing Daily, Tanya Gazdik - Wednesday, October 7, 2026
Pugh will help the brand usher in "its new era, reinforcing t ...
- BMW on How Rapper Common Made Premium Feel Approachable
Brand Insider, Barbie Romero - Tuesday, October 6, 2026
What makes a celebrity partner authentic? This week, we're shining a spotlig ...
- Never Mind Peace, Give Waymo A Chance
Drive Time, Tanya Gazdik - Monday, October 5, 2026
We couldn't figure out where the app was directing us to fi ...
- Audi, 1 Hotels Partner For Dining Experience
Marketing Daily, Tanya Gazdik - Sunday, October 4, 2026
"Driven by the Journey, An Evening with SingleThread" takes place Oct. 22- ...
- AI Opens A 'Second Front Door' For Consumers, Trust Gaps Remain
Performance Marketing Insider, Laurie Sullivan - Friday, October 2, 2026
Consumers trust recommendations from AI to an extent - but not completel ...
- Ford Enlists Comedian To Tout Dealer Services
Marketing Daily, Tanya Gazdik - Tuesday, September 29, 2026
"Real Parts. Real Pros. Real Easy" uses Nate Bargatze's "clean, relatable hum ...
- Congress Passes Law Mandating AM Radios In New Vehicles
Around the Net In Media, Ray Schultz - Sunday, September 27, 2026
A bill that would require automakers to include AM radio in n ...
- Infiniti Luxury Vs. Nissan Utility: There Is No Wrong Answer
Drive Time, Tanya Gazdik - Monday, September 28, 2026
Many Infiniti cars use the same underlying structures, engines, and parts ...
- Honda Highlights Space Exploration Efforts
Marketing Daily, Tanya Gazdik - Monday, September 28, 2026
In 2025, Honda completed a successful launch and landing test of ...
- Volkswagen Introduces AirConsole In-Vehicle Gaming
Marketing Daily, Tanya Gazdik - Thursday, September 24, 2026
Select games will also support ambient lighting integration in compatible vehicle mode ...
- Mazda Celebrates Youth Sports Coaches
Marketing Daily, Tanya Gazdik - Tuesday, September 22, 2026
Through Oct. 18, families with kids who play sports can nominate the ...
- Known For Humorous Spots, Insurers Are Low-Rated By 'CR'
TVBlog, Adam Buckman - Tuesday, September 22, 2026
Their humorous commercials have propelled a handful of car insurance companies ...
- Test Drive: BMW 5 Series Induces Smiles
Drive Time, Tanya Gazdik - Monday, September 21, 2026
Getting behind the wheel, no matter where I was going, inevitably ma ...
- Nissan's Top Marketer Shares Strategy
Marketing Daily, Tanya Gazdik - Friday, September 18, 2026
Tiago Castro, who took over in January as senior vice president, U. ...
- Automotive TV Spending Falls 15.4% In August
Marketing Daily, Tanya Gazdik - Wednesday, September 16, 2026
"Sports remained a significant driver of automaker reach in August, with t ...
- Ford Deepens Relationship With Carhartt
Marketing Daily, Tanya Gazdik - Tuesday, September 15, 2026
The brands are leveraging their combined scale and resources to invest ...
- Hyundai, Amazon Release Details Of Shopping Engagement Strategy
Performance Marketing Insider, Laurie Sullivan - Wednesday, September 16, 2026
Hyundai is the first auto manufacturer to build a closed-loop measurement syst ...
- Lexus, Ambush Launch Culture Collective Tied To NYFW
Marketing Daily, Tanya Gazdik - Monday, September 14, 2026
Limited quantities of the fashion collection will be available for purchase ...
- GMC Hummer EV Pickup Offers Versatility
Drive Time, Tanya Gazdik - Monday, September 14, 2026
The GMC Hummer works like a generator: during power outage, you c ...
- Graeter's Ice Cream, Toyota Collaborate On 'Chip Wheels'
Marketing Daily, Tanya Gazdik - Sunday, September 13, 2026
Salted Caramel Chip Wheels were created to spotlight the 2026 Toyota Sienna ...
- Jeep Effort Plays Up Brand's Legendary History
Marketing Daily, Tanya Gazdik - Thursday, September 10, 2026
Creative features the Jeep brand's entire portfolio, including the Wrangler, Gladiator, Gra ...
- Kia Highlights Wide-Ranging Hybrid Availability
Marketing Daily, Tanya Gazdik - Thursday, September 10, 2026
"Most hybrids are either very fuel-efficient, or they can be powerful. Ou ...
- Scarlett Johansson Debuts As Hyundai's New Brand Voice
Marketing Daily, Tanya Gazdik - Wednesday, September 9, 2026
The latest Hyundai Hope on Wheels campaign highlights the strength of pediatr ...
- Toyota Launches Season-Long NFL Campaign
Marketing Daily, Tanya Gazdik - Thursday, September 3, 2026
Shot in Los Angeles with local youth, the campaign also brought E ...
- Tesla Launches Cybercab In Lowkey, Unstreamed Event
Marketing Daily - Top of the News, Tanya Gazdik - Thursday, September 3, 2026
Autonomous Cybercab rides are currently being offered in six cities in Tex ...
- BMW Embraces 'Common' Sense
Marketing Daily, Tanya Gazdik - Thursday, September 3, 2026
BMW Certified is an entry point to the brand for those w ...