- Volkswagen Unveils Three-Row ID. Buzz Electric Van
Marketing Daily, Tanya Gazdik - Friday, June 2, 2023
"This is an icon reimagined for the future," VW's Andrew Savvas tel ...
- Infiniti Appoints Global Brand Executive
Marketing Daily, Tanya Gazdik - Saturday, June 3, 2023
Roman replaces Peyman Kargar, who departed Infiniti in April, returning to Renau ...
- Genesis Extends Partnership With Vogue World
Marketing Daily, Tanya Gazdik - Thursday, June 1, 2023
This sponsorship recognizes how Genesis and runway fashion seek to evoke emoti ...
- Ford Partners With Uber For Lease Option
Marketing Daily, Tanya Gazdik - Thursday, June 1, 2023
The automaker's Ford Next unit aims to create flexible electric solutions f ...
- Electric Vehicle Owners Dissatisfied With Mobile Apps
Marketing Daily, Tanya Gazdik - Wednesday, May 31, 2023
Even though EV app usage has increased over time, the app featur ...
- Cars.com Launches Brand Campaign Featuring New Logo
Marketing Daily, Tanya Gazdik - Thursday, June 1, 2023
The effort is "rooted in the recognition that car buying is exciti ...
- Test Drive: Tesla Model Y Is Like Riding A Horse
Drive Time, Tanya Gazdik - Tuesday, May 30, 2023
One of my favorite features is a gentle chime when the r ...
- Nissan Sponsors Bryce Young Documentary
Marketing Daily, Tanya Gazdik - Tuesday, May 30, 2023
Young was one of the first to benefit from the Supreme Cou ...
- VinFast Faces Early Recall
Around the Net In Brand Marketing, Tanya Gazdik - Monday, May 29, 2023
New Vietnamese automaker VinFast Auto is already dealing with a recall ...
- Audi, MLS Highlight Players' Passion Projects
Marketing Daily, Tanya Gazdik - Monday, May 29, 2023
The first installment of the multiplatform series "Celebrating Impact" features Alejandro Bedoy ...
- Hyundai Honors Military, First Responders During Memorial Day Event
Marketing Daily, Tanya Gazdik - Monday, May 29, 2023
The automaker is donating $50,000 to Folds of Honor to provide scholarshi ...
- Ford, Tesla Announce Historic Agreement
Marketing Daily, Tanya Gazdik - Thursday, May 25, 2023
Ford will offer EVs with the North American Charging Standard connector built-i ...
- AM Radio, Conservative Talk Shows Get Boost From AM Car Bill
TVBlog, Adam Buckman - Friday, May 26, 2023
A new bill to require all cars to have access to ...
- BMWs To Integrate TiVo Video Media Platform
Digital News Daily, Karlene Lukovitz - Thursday, May 25, 2023
The Powered by TiVo platform will be in Series 5 and abo ...
- NBA Brand Sponsorship Deals Grew 10.5% To $1.4B This Year
Television News Daily, Wayne Friedman - Wednesday, May 24, 2023
The NBA has inked a total of 2,430 sponsorship deals for a ...
- New Mustang Dark Horse Geared Toward Younger Consumers
Marketing Daily, Tanya Gazdik - Monday, May 22, 2023
Ford used Epic Games' Unreal Engine to create the high definition ...
- Screenvision Gains Ad Volume: Calls In-Theater Ads Increasingly 'Relevant,' 'Vital'
Television News Daily, Wayne Friedman - Tuesday, May 23, 2023
"We are more relevant and vital than ever as a platform," sa ...
- Kia, Hyundai Settle Class Action Lawsuit Over TikTok Thefts
Around the Net In Brand Marketing, Tanya Gazdik - Friday, May 19, 2023
Hyundai and Kia reached a $200 million settlement on the class-action lawsu ...
- Test Drive: Audi Q8 E-Tron Is Epitome Of Green Luxury
Drive Time, Tanya Gazdik - Monday, May 22, 2023
Marketing includes social posts highlighting the vehicle's new features, like cool Digit ...
- Volkswagen Bus First Vehicle To Get 'Day' Status
Marketing Daily, Tanya Gazdik - Friday, May 19, 2023
The inaugural celebration for International Volkswagen Bus Day is June 2 ...
- Luxury Automaker Bentley Takes Care Of The Bees
Marketing Daily, Tanya Gazdik - Friday, May 19, 2023
Seven new hives are being installed in the "Bentley Bees" colony ...
- Microsoft Dynamic Remarketing Seen To Generate 146% Higher Conversion Rates
Search & Performance Marketing Daily, Laurie Sullivan - Friday, May 19, 2023
Dynamic Remarketing and Pinterest Import across the Microsoft Audience Network became general ...
- Porsche Taycan Gets Support For Apple Maps EV Routing
Around the Net In Brand Marketing, Tanya Gazdik - Thursday, May 18, 2023
The Porsche Taycan is getting support for Apple Maps EV routing, whi ...
- Former Cadillac Exec Melody Lee Named Mercedes-Benz CMO
Marketing Daily, Tanya Gazdik - Thursday, May 18, 2023
During her six-year tenure, Lee served two executive roles at Cadillac: glob ...
- Tesla Shareholders Support Musk's Plans To Advertise
Marketing Daily, Tanya Gazdik - Thursday, May 18, 2023
The brand's first stop in its advertising run is an experiential eve ...
- BMW, Meta Make Gains In Mixed Reality
Marketing Daily, Tanya Gazdik - Wednesday, May 17, 2023
BMW says it is open to including additional partners to create ...
- Range Rover Enhances Customer Experience With Bespoke Service
Marketing Daily, Tanya Gazdik - Wednesday, May 17, 2023
Inside, there are up to 391 material colors available, while the curat ...
- BMW Films Returns To Cannes Film Festival
Marketing Daily, Tanya Gazdik - Tuesday, May 16, 2023
The automaker will mobilize more than 200 fully electric vehicles to transpo ...
- Hertz, Orlando Encourage EV Adoption
Marketing Daily, Tanya Gazdik - Tuesday, May 16, 2023
As part of the partnership, Hertz aims to add up to 6,0 ...
- Musk Still Needs Approval For Tesla Tweets, Court Says
Digital News Daily, Wendy Davis - Monday, May 15, 2023
Siding against Twitter owner Elon Musk, a court on Monday rejected h ...