- Infiniti Partners With Hip Designers To Promote QX55
Marketing Daily, Tanya Gazdik - Tuesday, February 23, 2021
"We will be leaning into the QX55's head-turning style" and "championing individualit ...
- Cherokee Nation Asks Jeep To Stop Using Name
Around the Net In Brand Marketing, Tanya Gazdik - Monday, February 22, 2021
The Cherokee Nation is once again asking Jeep to change the na ...
- YouTube Releases List Of 2020 U.S. Bumper Ads Leaderboard -- Top 6-Second Ads
Search & Performance Marketing Daily, Laurie Sullivan - Monday, February 22, 2021
YouTube revealed its 2020 U.S. Bumper Ads Leaderboard Monday, featuring the t ...
- Ford Trends Report Finds Consumers Resilient
Drive Time, Tanya Gazdik - Monday, February 22, 2021
Ford and other companies are interested to know what changes will sti ...
- Lexus Reveals Vehicle Created By Twitch Gamers
Marketing Daily, Tanya Gazdik - Saturday, February 20, 2021
Lexus is targeting its youngest, most diverse customer yet for the I ...
- Ford, Tesla, Walmart, Lowe's Among Companies Helping South
Marketing Daily, Tanya Gazdik - Sunday, February 21, 2021
The F-150 pickup's usefulness in an emergency has piqued consumer interest, resulti ...
- Chevrolet Launches TikTok Channel, Partners With Country-Trap Musician
Marketing Daily, Tanya Gazdik - Friday, February 19, 2021
Chevy is the first automotive brand to partner with a TikTok artis ...
- Subaru Expands Partnership With Adventure Lifestyle Company
Marketing Daily, Tanya Gazdik - Wednesday, February 17, 2021
Subaru has designed custom outdoor chalet structures, called Subie Shacks, at vario ...
- BMW Returns As New York Fashion Week Partner
Marketing Daily, Tanya Gazdik - Tuesday, February 16, 2021
A content series illustrates the parallels between the fashion and automotive creati ...
- Auto Event Cancellations, Reschedulings Continue
Drive Time, Tanya Gazdik - Monday, February 15, 2021
Mini USA once again is postponing Mini Takes The States, a biannu ...
- Chevrolet Introduces New Bolt EUV With Help From Walt Disney
Marketing Daily, Tanya Gazdik - Sunday, February 14, 2021
The partnership aims to inform consumers "about the benefits of owning ...
- Mini Looking For Owner Love Stories to Feature
Marketing Daily, Tanya Gazdik - Sunday, February 14, 2021
Owners are invited to share their stories via social media with t ...
- Formula E Campaign Targets Socially Conscious Sports Fans
Marketing Daily, Tanya Gazdik - Friday, February 12, 2021
The global effort will focus on the sport's role in accelerating chan ...
- Jeep Removes Springsteen Video After News Of DUI Arrest Surfaces
Around the Net In Brand Marketing, Tanya Gazdik - Wednesday, February 10, 2021
Following a report that Bruce Springsteen was arrested in New Jersey ...
- Mustang Mach-E Looks To Search To Inform Creative
Marketing Daily, Tanya Gazdik - Thursday, February 11, 2021
"We really want to put our best foot forward in the electr ...
- Foursquare Expands Data Partnerships As COVID-19 Forces Brands To Localize Campaigns
Search & Performance Marketing Daily, Laurie Sullivan - Wednesday, February 10, 2021
With different lockdown rules in every state, brands must localize messages bas ...
- Super Bowl Spikes Ad Revenue 21% Higher To $545 Million
Television News Daily, Wayne Friedman - Wednesday, February 10, 2021
Kantar said 96 commercial spots aired in the game, for a reco ...
- Audi Enlists Stella McCartney, Janelle Monae, Tom Hardy
Marketing Daily, Tanya Gazdik - Tuesday, February 9, 2021
A 76-minute livestream world premiere of the Audi e-tron GT earlier tod ...
- Jaguar Collaborates With Sony Music, DJ MK To Launch F-Pace
Marketing Daily, Tanya Gazdik - Tuesday, February 9, 2021
The music tie-up for the campaign marks the start of an ongoi ...
- Audi Norway Responds To General Motors' Poke Of Its Country
Around the Net In Brand Marketing, Tanya Gazdik - Monday, February 8, 2021
Audi is joining with Ford in clapping back at General Motors a ...
- Cadillac Wins Big Game On Cars.com, Marchex Studies Consumer-Dealer Interactions
Drive Time, Tanya Gazdik - Monday, February 8, 2021
The process of buying cars has changed "profoundly" during the past yea ...
- Chevrolet Continues Teasing Collaboration With Walt Disney For Bolt EUV
Marketing Daily, Tanya Gazdik - Monday, February 8, 2021
A 15-second teaser features the Haunted Mansion Hitchhiking Ghosts as they cat ...
- Mitsubishi Enlists Amazon For Unveiling
Marketing Daily, Tanya Gazdik - Monday, February 8, 2021
Unveiling the vehicle on Amazon Live brings the excitement of an au ...
- Holy Moly: Bruce And Jeep Go To The Super Bowl
MediaDailyNews, Barbara Lippert - Tuesday, February 9, 2021
What I wasn't expecting from this documentary-like minifilm was a dog whist ...
- Ford Responds To GM's Norway-Themed Super Bowl Effort
Around the Net In Brand Marketing, Tanya Gazdik - Sunday, February 7, 2021
Ford Motor Co.’s Norway team is responding to General Motors’ Norway-themed ...
- Bad Isn't Always Bad: Negative Emotions, Even In Super Bowl Ads, Have Varying Influences
Inside Performance, Laurie Sullivan - Monday, February 8, 2021
A study of reactions to a video ad found that while sadne ...
- Jeep Enlists 'The Boss' For 2-Minute Unity Plea
Marketing Daily, Tanya Gazdik - Sunday, February 7, 2021
The alignment between Springsteen and Jeep is "incredibly authentic," Stellantis Global C ...
- Cadillac Drafts Timothee Chalamet, Winona Ryder For Super Bowl
Marketing Daily, Tanya Gazdik - Sunday, February 7, 2021
The spot aims to communicate "what Cadillac means in the EV space ...
- Automaker TV Spending Drops Slightly In January
Marketing Daily, Tanya Gazdik - Thursday, February 4, 2021
Lincoln's "Comfort in the Extreme: Cold" had the most TV ad impression ...
- Toyota Gets Emotional In Super Bowl Spot
Marketing Daily, Tanya Gazdik - Wednesday, February 3, 2021
The 60-second spot from Saatchi features U.S. Paralympian Jessica Long swimming throu ...