- Blade Runner: Bailey Lauerman Touts Bosch's 'Innovation'
MAD, Fern Siegel - Tuesday, February 24, 2026
The spot highlights the engineering precision of automobile wiper blades. ...
- Mini Road Rally Turns 20 With Three-Weekend Tours
Marketing Daily, Tanya Gazdik - Tuesday, February 24, 2026
This year, the event will include a trio of long-weekend rallies stretchi ...
- EV Owners Report Being Happier Than Ever
Drive Time, Tanya Gazdik - Monday, February 23, 2026
The Tesla Model 3 ranks the highest overall followed by the Tes ...
- BMW Group Acquires Rights To Alpina
Marketing Daily, Tanya Gazdik - Sunday, February 22, 2026
The 2026 BMW Alpina XB7 SUV is currently available for order throu ...
- Volkswagen Revives "Drivers Wanted" In Super Bowl Spot
Brand Insider Podcast, Erin Everhart - Friday, February 20, 2026
Marketing's throwback era blurs innovation and nostalgia. Volkswagen revived its iconic voi ...
- Jeep Wins Non-Super Bowl With Billy Bass
Marketing Daily, Tanya Gazdik - Thursday, February 19, 2026
The almost two-minute video has been so well-received that Stellantis is rolli ...
- Tariff Reversal Could Trigger More Ad Dollars
MediaDailyNews, Laurie Sullivan - Friday, February 20, 2026
Consumer technology and automotive sectors were cited as having "pulled back" t ...
- Connected Vehicles Are Opening New Media Surfaces, Reports Say
Around the Net In Media, Ray Schultz - Thursday, February 19, 2026
Commerce media through advertising in connected vehicles is projected to hit $6 ...
- Toyota Offers More EV Options With Distinct Targets
Marketing Daily, Tanya Gazdik - Wednesday, February 18, 2026
"For our loyal Toyota owners out there, they've been waiting for th ...
- Ford Partners With LPGA Tour
Marketing Daily, Tanya Gazdik - Tuesday, February 17, 2026
Rather than focusing solely on brand visibility, Ford will use its stat ...
- Toyota's Mike Tripp Named MediaPost Automotive Marketer Of The Year
Drive Time, Tanya Gazdik - Monday, February 16, 2026
Toyota's marketing has been a major contributor to its success globally a ...
- NBA Team Valuations Spike, Driven By Rising TV Advertising
TV Watch, Wayne Friedman - Monday, February 16, 2026
In the broader picture for the 2025-26 season, total league-wide revenue wi ...
- Comcast Rolls Out Deterministic Data For Travel Advertisers
MediaDailyNews, Laurie Sullivan - Thursday, February 12, 2026
A first-of-its kind partnership between Comcast Advertising and Adara brings deterministic-based measureme ...
- Bernbach Drives Latest Amarok V6 Work
Out to Launch, Fern Siegel - Wednesday, February 11, 2026
Part of Omnicom, the agency created work for Volkswagen Australia. ...
- Hyundai, Volkswagen Capitalize On Lackluster Super Bowl
Marketing Daily, Tanya Gazdik - Tuesday, February 10, 2026
Hyundai offered a social media activation to help fans "feel like th ...
- Cadillac Faces Suit Over Super Bowl Spot
Marketing Daily - Top of the News, Tanya Gazdik - Monday, February 9, 2026
While other brands that advertised on the Big Game are enjoying ...
- Chevrolet Colorado Turns Heads
Drive Time, Tanya Gazdik - Monday, February 9, 2026
The color -- which General Motors calls Snowdrift Metallic -- is definite ...
- Toyota Spotlights Dreams In Second Super Bowl Spot
Marketing Daily, Tanya Gazdik - Friday, February 6, 2026
Ad features Team Toyota athletes: NFL wide receiver Puka Nacua, U.S. Paralympi ...
- Havas Media Network Retains Hyundai International Assignment
MAD, Steve McClellan - Friday, February 6, 2026
The remit includes the Hyundai, Kia and Genesis brands across Europe, Midd ...
- Nissan Partners With 'The Bear' Actor For Super Bowl-Adjacent Creative
Marketing Daily, Tanya Gazdik - Friday, February 6, 2026
Creative features chef, actor and dip enthusiast Matty Matheson interacting with t ...
- Kia Telluride Aids Senior Dog In Creative
Marketing Daily, Tanya Gazdik - Wednesday, February 4, 2026
"When we are doing our creative, we try to find a w ...
- Jeep Offers Provocative Non-Super-Bowl Online Spot Featuring Billy Bass
Marketing Daily, Tanya Gazdik - Wednesday, February 4, 2026
The longform spot begins as a sweet father-son drive, sparked by ...
- Volkswagen Brings Back 'Drivers Wanted' For Super Bowl
Marketing Daily, Tanya Gazdik - Tuesday, February 3, 2026
"We chose to reimagine it at a time when people are looki ...
- GM's Reed Becomes First CMO To Join IAB Tech Lab Board
MediaDailyNews, Laurie Sullivan - Monday, February 2, 2026
IAB Tech Lab's board announced Shenan Reed, global CMO at General Motor ...
- Ford Maverick Lobo Handles Snow In Style
Drive Time, Tanya Gazdik - Monday, February 2, 2026
I had to drive the pickup about 30 miles in a hea ...
- Toyota Heads For The Super Bowl With Heartfelt Creative
Marketing Daily, Tanya Gazdik - Thursday, January 29, 2026
"Superhero Belt" was not created specifically for the game, and instead ...
- Automotive National TV Spending Drops 10.1% In 2025
Marketing Daily, Tanya Gazdik - Tuesday, January 27, 2026
The top five brands by estimated national TV ad spending in 20 ...
- U.S. Ad Growth Composite Rises On Bullish IAB Forecast
Planning & Buying Insider, Joe Mandese - Wednesday, January 28, 2026
The consensus of reputable ad industry forecast sources increased 1.6 points ...
- Test Drive: Subaru Outback Wilderness Offers Style, Substance
Drive Time, Tanya Gazdik - Monday, January 26, 2026
Buyers can rejoice in the return of actual knobs and levers ...
- Hyundai Makes 'Every Day Epic' With Palisade Creative
Marketing Daily, Tanya Gazdik - Sunday, January 25, 2026
Campaign feature two ads starring actor and filmmaker John Krasinski and h ...