• NEW! Subaru BRZ Lets Regular Folks Drive Like The Super Rich
    The Subaru BRZ is a sexy, affordable sportscar that will trick the paps into thinking you are a celebrity worth chasing. The average person mistakes the BRZ as a fancy, high-priced car in two 20-second ads created by Red Urban.
  • NEW! Toyota Mirai Is Actually Fueled By Bullsh*t
    Get your poop jokes ready for Droga5's campaign for the hydrogen-powered Toyota Mirai, debuting in California this fall. The "Fueled By Everything" series aims to illustrate that hydrogen fuel cell technology is legit, while illustrating various methods of fuel production which exist. First up in the series is "Fueled By Bullsh*t." And they're not joking. The three minute video targets the skeptics who believe that fuel cell vehicles are bullsh*t. So it's apropos that hydrogen fuel was produced from a large, steaming pile of cow poop. Directed by Morgan Spurlock, the video ...
  • NEW! Humans Dress And Act Like Cats In German Volkswagen Ad
    Dora explores in Geico ad. Bank creates unforgettable bank account for donations to Alzheimer's research. Let's launch!
  • NEW! Dora The Explorer Stars In Latest Geico Ad
    The latest star of Geico's "It's What You Do" campaign is Dora the Explorer. When a group of tired, frostbitten explorers believe they will be the first to reach the South Pole, they feel a historic moment is upon them. Then Dora excitedly welcomes the group to the South Pole while her monkey sidekick Boots asks: "What took you so long?"
  • NEW! Tacos, Winks, Emoji And More From American Greetings Via Mullen
    Apparently America has been clamoring for a taco emoji, and finally a brand has stepped up and delivered. JustWink by American Greetings, with help from its agency Mullen, has created a socially shareable taco emoji called Wink! It's now available on the Apple Watch as part of the justWink app. Also, to help promote the launch, justWink motored around with a branded taco truck, visiting Apple Store locations around New York City and handing out free tacos to the first consumers receiving their new Apple Watches.  Those who don’t have the watch ...
  • NEW! 'Style By Method' From Essence
    Method, the eco-friendly fabric and personal care products company, has launched “Style by Method," a campaign from the marketer’s digital AOR, Essence. Promoting the brand’s new 4x Concentrated Laundry Detergent, the campaign highlights how women can maximize, care for and style their wardrobe and includes partnerships with fashion brand ASOS and Refinery29. There’s also an earned media amplification component with the Clever Girls blogger network using the #stylebymethod hashtag. At the heart of the campaign is the method <3ASOS collection, a 10-piece ASOS fashion collection. The featured clothing is modern, ...
  • NEW! Victoria Secret Angel Ambrosio Is The New Face of Dafiti
    Dafiti, the big Latin America online fashion retailer, has launched its own fashion collection, the Dafiti Collection, and has signed Brazilian models Alessandra Ambrosio and Marlon Teixera to “embody the style of the brand.” Ambrosio is also one of Victoria Secret’s “angel” models and currently ranked 8th on the Forbes list of top-earning models. She stars in the Dafiti advertising campaign wearing the brand’s “sexy and sporty street-style fashion.”  In a shoot by photographer Bob Wolfenson,  Ambrosio wears the Dafiti Ontrend line, which she represents. "We want to democratize the ‘smart fashion’ ...
  • NEW! See Things Better-True North's New Adlens Spot
    New York-based ad agency True North Inc. has launched its first TV spot in Mexico for client Adlens, marketers of adjustable focus eyewear. To enhance authenticity, the agency shot the ad in Monterrey, Mexico, casting locals (most with no acting experience), and working without a script. The agency tapped Aurora Guerrero, an award-winning Mexican-American director, to shoot the ad, which can be seen here. The result, the agency believes, is work that is uniquely Mexican , and which captures cultural phrases and mannerisms that could not have been scripted.
  • NEW! DC To Winter Weary New Yorkers: Come Visit!
    Last year, Washington DC estimated that it had 19.3 million tourists and the region is hoping for even more this year, particularly during the spring. In order to encourage visitors, Destination DC, the lead tourism marketing organization for the nation’s capital, teamed with ad agency Fuseideas to introduce "Spring in DC,” an experiential event aimed at New Yorkers to generate awareness and increase travel to the nation’s capital to experience the National Cherry Blossom Festival. The campaign took over a portion of the main terminal in NYC’s Penn Station., which serves over 600,000 commuter rail and Amtrak passengers a day, ...
  • NEW! O&M, Tiffany 'New York Minute' Spot
    Ogilvy & Mather has created a new spot for Tiffany, “New York Minute,” that promotes a new watch while celebrating New York’s reputation for being an if-you-can-make-it-here-you-can-make-it-anywhere kind of place. The ad celebrates history, as over 150 years ago the founder of the historic jewelry brand, Charles Tiffany placed one of the first mainstay clocks in NYC outside of Tiffany & Co.’s store.  According to lore, New Yorkers began setting their watches to the clock, which then set the pace of their busy lifestyles and the “New York Minute” was established.  The spot, ...
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