• Out to Launch
    Every week new ad campaigns and websites are launched, and it’s hard to keep up with them all. Some highlights from this past week: “Craving Man” didn’t have to dress up for his Today Show appearance this Halloween morning since he recently began campaigning to get smokers to quit. IBM announced the company’s plan to spend over $700 million on a new effort from Ogilvy, and Hershey’s is lighting up Times Square in an effort to create hype for a December grand opening of their Times Square Store. Read about these campaigns and others you may have missed in this ...
  • Out to Launch
    This week we’ve got new efforts from “Celebrity” Cruises, Suzuki and Chrysler, the latest news in sports campaigns, and an updated website from Rolling Stone. Here are the highlights.
  • Out to Launch
    This week we’ve got plenty of news in sports like basketball, baseball and hockey…plus new advertising efforts in the transportation industry: "Celebrity" cruises, Suzuki motorcycles, Chrysler cars. Read on to get the details of these campaigns and others “Out to Launch” this week:
  • Out to Launch
    Every week new ad campaigns and websites are launched, and it’s hard to keep up with them all. Just this week, Bank One is set to debut its first national advertising campaign, Dell Computer is giving Steven a rest, and the Singing Machine is lighting up Time Square. Here are the highlights.
  • Out to Launch
    Every week new ad campaigns and websites are launched, and it’s hard to keep up with them all. This week the California Raisins are making a name for themselves in Vegas, Donald Trump is teaming up with McDonald’s, and Leo Burnett Worldwide has been busy launching a series of creative new ads.
  • Out to Launch
    Every week new ad campaigns and websites are launched, and it’s hard to keep up with them all. To recap some of this week’s highlights: The New York Times is challenging its readers to “Look Deeper,” Hershey Foods has chocolate lovers speaking out about the joy the Hershey’s Milk Chocolate brand brings them, and both Nike's Jordan brand and Jose Cuervo have launched new online efforts. Find out about these new campaigns and others you may have missed in this week’s edition of “Out to Launch.”