by Steve McClellan on Apr 30, 3:53 PM
Weiman, maker of specialty surface cleaning products, is out with a new campaign featuring first work from recently appointed AOR Hanson Dodge. In a category dominated by functional messaging, Weiman’s campaign instead focuses on a key consumer insight – how clean surfaces are a reflection on the user. The tag line is “Your Kitchen Says A Lot …
by Fern Siegel on Apr 29, 11:00 AM
The new agency provides brand and media strategy, as well as creative.
by Fern Siegel on Apr 29, 11:00 AM
The new agency provides brand and media strategy, as well as creative.
by Fern Siegel on Apr 29, 11:00 AM
The new agency provides brand and media strategy, as well as creative.
by Fern Siegel on Apr 28, 11:00 AM
The integrated campaign rolls out in the brand's hippie spirit.
by Steve McClellan on Apr 28, 10:39 AM
Jarlsberg has launched a campaign that focuses on the art of making the perfect grilled cheese sandwich.
by Steve McClellan on Apr 24, 11:37 AM
The 2028 U.S. Olympic Team Trials for Gymnastics will be held June 16 to 19, 2028, at the KFC Yum! Center in downtown Louisville and ad agency Doe-Anderson has been tapped to create the branding for the event. The wordmark turns the "v" in "Louisville" into a gymnast in flight — a built-in icon that, in certain applications, can incorporate photography of actual gymnasts in the air. Zach Stewart, SVP, executive creative director and …
by Fern Siegel on Apr 24, 11:00 AM
It's the agency's first work since becoming AOR in January.
by Fern Siegel on Apr 23, 11:00 AM
The noninvasive tool is important for pets and owners.
by Steve McClellan on Apr 21, 3:10 PM
With ambitious expansion plans mapped out, boutique fitness company Bodybar Pilates has selected Chicago independent agency Kelly Scott Madison for AOR duties. The company expects to roughly double the number of its locations this year with plans to open 70 new studios. KSM will lead brand strategy, media planning and investment, digital marketing, and analytics. The goal is to elevate …