by Larissa Faw on Sep 28, 9:24 AM
These specially designed masks are available for purchase in-store or online for $7.
by Larissa Faw on Sep 24, 2:38 PM
Sutter Health's fall campaign highlights the importance of maintaining both physical and mental health during the pandemic.
by Steve McClellan on Sep 23, 2:48 PM
In the spot for the water brand, from agency Erich & Kallman, Curry salutes essential pandemic workers.
by Larissa Faw on Sep 21, 11:07 AM
The creative, developed with The Richards Group, uses singer Lauren Daigle's hit "Rescue" as the anthem.
by Larissa Faw on Sep 18, 12:00 AM
The creative, developed with Mekanism, claims that the brand's Daily Love vitamins are "more" well-rounded and "more" effective to fit "more" women.
by Larissa Faw on Sep 16, 12:21 PM
The "Dear New York" creative, developed with StrawberryFrog, features Buscemi offering his words of wisdom alongside COVID-19-inspired murals
by Larissa Faw on Sep 9, 3:20 PM
With COVID-19 transforming the freelance industry, Fiverr is launching a new brand campaign and overhauling its identity to connect with struggling small business owners. The “It Starts Here” campaign showcases three real-life businesses as they have navigated the pandemic, particularly highlighting how they have adapted to the digital world through the use of Fiverr’s services. The non-scripted creative follows a hydroponic farm, a pizzeria chain (that also operates as a community center), and an antique store as they seek out the help and support of Fiverr global freelancers. All photos are Fiverr community members working in their environments, whether it’s …
by Steve McClellan on Sep 8, 1:24 PM
Like other pharmacy chains, Rite Aid is offering seasonal flu shots and encouraging people to get theirs ASAP to help main strong immune systems during the pandemic. The company is out with a new campaign from Havas New York to promote its flu shot program and alternative remedies. The campaign includes a TV spot that can be
viewed here.
by Larissa Faw on Sep 3, 11:30 AM
The J.M. Smucker Company is promoting Sahale Snacks by playfully leveraging the #FoodPorn social media genre through cheeky screen grabs, lustful music and suggestive imagery. The #NutLust
campaign, developed with Publicis Groupe’s bespoke agency for Smucker, PSOne, includes 12 short videos running largely on social media and online video, with support from paid search. Additionally, the brand will be partnering with influencers to develop content relevant to the foodie audience.
by Larissa Faw on Sep 1, 2:55 PM
Saucony suggests the shoes in its new Endorphin Collectionby will enable you to outrun your dog (no special effects needed).
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