Pepsi changes its tagline. BIC goes mobile. AT&T Wireless launches a branding campaign. Welcome to highlights of ad campaigns launched this week.

Expedia goes Surfing. Verizon has "Big News." Remington gets racy for its Trim and Shape Bikini Trimmer. Welcome to highlights of ad campaigns launched this week.

MSN creates a campaign for Honda. Dodge wants both men and women to buy its Durango. Chablis sets the record straight. Welcome to highlights of ad campaigns launched this week.

XM and Sirius debut TV campaigns. BMW looks to its "guardian angels." Welcome to highlights of ad campaigns launched this week.