Another week - another batch of launches. This week we ask the question: what would Gandolf look like with a milk mustache? Let's Launch! AT&T Wireless Services Inc.
has "taken over" the homepages of seven major websites in a first-of-its-kind holiday blitz. The brainchild of Avenue A
and White Horse
, the campaign is a five-day rich media advertising bonanza on Ask Jeeves, Weather.com, About.com, CBS Marketwatch, CNET, ZDNET, and My Simon. The online segment of AT&T Wireless Services' multi-channel holiday promotion was designed to increase awareness of AT&T Wireless Network Quality and ...