• Ponant Campaign Promotes New Polar Exploration Cruise Ship
    French cruise company Ponant's Le Commandant Charcot is powered with liquified natural gas.
  • Everybody Wins In New Dave & Buster's Campaign
    Campaign from agency Mother includes a promotion that has customers scanning QR codes inside a D&B location.
  • Ad Council Releases Separate Blood Pressure, Foster Care Campaigns
    The main message from AMA-partnered effort: Prioritize your heart health, given that heart disease is the number-one killer of Americans.
  • Kwikset Taps Mythbuster Savage For New Brand Campaign
    To highlight the "smarter" side of Kwikset, the team turned to Adam Savage, former co-host of the Discovery Channel show "Mythbusters."
  • American Eagle's Latest Collection: First NFT Offering
    Partnering with recently launched VaynerNFT and Bitski, clothing company American Eagle has unveiled its first non-fungible token collection, launching 120 NFTs available to mint over a three-day period this week for just $1 each.  AE’s inaugural NFT collection includes 12 unique designs crafted by up-and-coming creators Liam Eisenberg and Amy Perez, exploring the themes of “good vibes, uniqueness, and individuality,” according to the brand. AE said the project is designed to support first-time NFT purchasers, particularly among its core Gen Z customer base. The collection launched this week with the introduction of a free-to-mint NFT that also provides access to …
  • Covered California Urges Uninsured To Get Covered In New Work From Duncan Channon
    The new work builds on the "This Way to Health Insurance" campaign by the agency that launched a year ago.
  • NFTs Used To Mark Remembrance Day Centennial
    To mark the centennial anniversary of the Remembrance Poppy Nov. 11, the Royal Canadian Legion partnered with Wunderman Thompson Canada to preserve the memory of the 118,000 fallen Canadian soldiers by utilizing digital art to encrypt their names into an enduring symbol: “The Immortal Poppy.”  The RCL has been selling lapel poppies as an act of Remembrance and part of a fundraising campaign in support of Canadian veterans and their families for 100 years. The collection of 100 limited edition non-fungible tokens will also be sold to raise money for the RCL. The NFTs will be sold …