• Proof Alliance Seeks To Prevent Fetal Alcohol Disorders
    Non-profit Proof Alliance is partnering with Colle McVoy to raise awareness about the potential ill effects of drinking during pregnancy. The agency is also assisting the group with a brand makeover.   The pro bono campaign includes OOH executions running in Minnesota, three microsites and three videos featuring kids diagnosed with fetal alcohol spectrum disorders. Sample the work here and here.
  • Heineken Taps 'Office' Stars For New Campaign
    "The Office" actors Angela Kinsey and Brian Baumgartner are shown providing one office with free beer as part of the campaign's promotional video.
  • Hotels.com Campaign Explores 'Hate-Like' Relationships
    The creative features spokesman Captain Obvious pointing out reasons why viewers may "hate-like" their friends' vacation posts.
  • Reeve Foundation's 'See Us' Campaign
    The Christopher & Dana Reeve Foundation is out with a new national campaign created by Oberland that calls on people to stop looking away from people with disabilities and instead see them for who they really are. In a video released this week a young woman who is being filmed close up asks, “Does looking at me make you want to look away?” As the camera pans back and it becomes clear that she and others around her are in wheelchairs, the woman asks, “what about now?” The video issues the call to action: “Don’t just look at us. See …
  • New ACS Campaign Says 'Beat Cancer Like A Boss'
    The campaign features a number of celebrities with their own stories to tell, including LL Cool J, Mary J. Blige, Salt-N-Pepa and Jordin Sparks.
  • Unison Launches First Brand Campaign
    San Francisco-based home financing platform Unison is introducing its first brand campaign in a city that needs its services: its home turf
  • Black Hills Energy Debuts New Multi-State Campaign
    Black Hills Energy is "Ready" to engage people with the utility company by showcasing three customers. The new brand platform, developed by Vladimir Jones, follows each personality and their unique backstory. Chief Travis McConnell, for instance, returned home to help spearhead the sustainable food movement in his Arkansas home community. The spots end with the tagline, "Ready to grow our communities, together." The multimedia campaign launched across Black Hills Energy’s home state of South Dakota in March, and began running in Colorado earlier this month. By July, the campaign will be running in six additional states …
  • Parachute Launches First TV Campaign
    TV "allows us to convey the tactile quality of the product as well as the visual aesthetic of the brand," says company's CMO.
  • Boosting Store Traffic, Parisian Style
    For a Le Drugstore Parisien marketing campaign, Wunderman Thompson Paris placed dozens of scooters to rent in front of one of the chain's stores.
  • Energy Upgrade California's Earth Day Campaign
    The anchor TV spot features an upbeat tune chronicling energy-saving decisions.
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