• NEW! Carlsberg Creates Beer'd Beauty Products To Support Movember
    When Carlsberg beer created "Beer Beauty," a line of male grooming products earlier this year, the shampoo, conditioner and body lotion sold out in less than a week. To support the Movember Foundation and to raise awareness of men's health issues, Carlsberg launched a series of shaving products, each made with freeze-dried beer. "Beer'd Beauty" can be purchased online and consists of a shaving gel, aftershave cream and moustache cream, with proceeds benefiting the men's charity. Watch a video of the products being made and tested on bearded subjects here. CP+B Scandinavia ...
  • NEW! Winter Is Coming -- Nike Athletes Celebrate With 'Snow Day'
    Winter is coming, and Nike athletes welcome the season with open arms and fancy apparel in "Snow Day," a two-minute video that kicks off the #GetOutHere campaign. While many of us, myself included, head indoors and exercise when the temperature drops, Nike athletes embrace the change in weather. Football players Rob Gronkowski and Ndamukong Suh lead two all-star teams of athletes in a competitive game of tackle football, following an overnight blizzard that shuts down a city. Other athletes featured include Odell Beckham Jr., Le'Veon Bell, Eugenie Bouchard, Antonio Brown, Elena Delle Donne, Marlen ...
  • NEW! Celebrate 'Day Of The Dead' With Muertogram Skull Selfies
    To celebrate el Dia de los Muertos (Day of the Dead), the San Antonio Convention & Visitors Bureau launched "Muertogram," a desktop and mobile site that adds skull face paint to pictures in your photo library. Users can also snap a fresh selfie and upload it to the site and share Muertograms on Facebook, Twitter or Instagram. El Dia de los Muertos is a Mexican holiday celebrated worldwide to remember and pray for friends and family members who have died, and to help celebrate their spiritual journey through festivities, costume, music and dance. ...
  • Autotrader Shows Man's Journey Through Life Via Car Purchases
    Am I alone in thinking that brands not typically associated with consumer bonding are making sappy, tug-at-your-heartstrings ads lately? The latest comes from Autotrader, which tells a man's journey through life via his car purchases. There's a stick shift he can't drive, an unseen car that was stolen, and a gas-guzzling truck. He picks up his future wife for their first date in the truck, which eventually morphs into a hybrid after they're engaged. The spot ends with the man searching Autotrader for a minivan for his expanding family. See "Journey" here, created ...
  • Malcolm McDowell Is Down With Lunchables Uploaded
    Malcolm McDowell is an unlikely spokesperson for Lunchables Uploaded, as evident in a pair of ads created by mcgarrybowen. In "Sophisticated Snacking with Malcolm McDowell," there's a clear generational gap between McDowell and his young co-host when it comes to instructing viewers how to eat a walking taco. McDowell tries to make a lowbrow snack more highbrow, while his young counterpart tells viewers to nuke the taco and eat it from the bag. See it here. The next ad continues the shenanigans, with McDowell poorly attempting teenage lingo during the commercial's shoot. Even ...
  • IFC Films Redesigns Website
    IFC Entertainment redesigned its website, the company's first revamp in seven years. The homepage is sleek, featuring trailers for current movies. Right now Misty Copeland is front and center on the homepage, with links to watch the trailer or read more about "A Ballerina's Tale." There are also links to every IFC movie plus a look at films in the pipeline. The new site, created by Big Spaceship, allows the user to watch or queue films via GoWatchIt, a widget that allows films to be purchased on iTunes, streamed on Netflix, or viewed ...
  • Inkboard Updates App, Launches Android Version
    Random iPhone and Android app of the week: Inkboard revamped its iPhone app and recently launched an Android version that allows users to draw and share pictures via social media and messaging apps. Inkboard offers every drawing tool under the sun, like pens, pencils, highlighters, fine-point, chisel-tip markers, crayons, and an eraser. New features include a larger keyboard and drawing surface area, and the ability to select multiple images to send or delete at once. Download them in the App Store and the Google Play store.
  • NEW! With General Mills' Removal Of Artifical Flavors, Casting Calls Begin For Real Trix Rabbit
    Holiday ads: too soon? Delta Faucet celebrates mess makers. Let's launch!
  • NEW! Delta Faucet Celebrates Mess Makers
    The latest TV spot for Delta Faucet pays tribute to those who make a mess, which is all of us. Whether it's washing hands dirty from baking, cleaning fish for dinner, washing dinner plates or wine glasses, the kitchen sink helps us return the best place in the house back to its pristine self. Rather than equating messes with something negative, "To The Mess Makers" puts a positive spin on messes, especially when they're made when spending time with family and friends. Vance Joy's "Mess is Mine" plays throughout the spot, which promotes Delta's ...
  • NEW! Toys "R" Us Launches Holiday Campaign
    I'm all about heartwarming holiday ads, when it's the holiday season. It's not too early for Toys "R" Us, however, to begin its holiday season push, with a heartwarming ad that illustrates the true meaning of Christmas. It's not what you get, but what you give. In "Tree," a neighborhood is flooded with Christmas lights and decoration, except for the home of an older man who lives alone. Two pals decide to change that and launch a cover mission to make over the man's yard with a fully decorated and lit Christmas tree. Touched ...
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