There’s more movin’ and shakin’ at one of the world’s largest pizza chains. Late last week Domino’s announced it has promoted Kate Trumbull to the position of executive vice president, chief marketing officer, beginning Nov. 1. She will report to Joe Jordan, president, U.S. and global services.
Trumbull has spent the last 13 years at the pizza giant, most recently serving as senior vice president and chief brand officer, where she oversaw advertising, media, product innovation and national sales. Trumbull has held multiple roles at the company, including program leader of Hispanic marketing, director of loyalty and vice president of advertising. Among the marketing initiatives she's spearheaded include Domino's Carryout Tips, Domino's Emergency Pizza, and the company's revamped loyalty program, Domino's Rewards.
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Before Domino’s, Trumbull worked at Procter & Gamble, where her brand experience included Tide and Gain.
"From the time I met Kate, it was clear she had the vision and passion to help shape the future of Domino's,” said Jordan in the press release. “Her deep connection to our franchisees and her ability to blend creativity with strategic thinking has played a key role in Domino's growth…Her leadership will ensure that our marketing remains innovative, aligned, and impactful.”
Separately Domino’s announced today the launch of the "St. Jude Thanks and Giving’" campaign. Now through Jan. 5, customers can donate when they order to help St. Jude, whose mission is “Finding cures. Saving children.”
It’s the 24th year of the promotion, through which Domino’s has raised more than $125 million for St. Jude. Customers can contribute by adding a donation to their bill online, in stores or over the phone.
Domino's announced earlier this year it had expanded its fundraising commitment to St. Jude from 2030 through 2034. The chain has set a goal of raising $300 million for St. Jude during that time.