
Deep Reinforcement Learning: Playing the Game of Marketing
What is marketing but the game of moving someone from the top of the funnel to purchase? Cognitiv is working with Deep Learning and Deep Reinforcement Learning to automate this process. Hear about how the first fully automated, self-learning real-time buying algorithms are changing the way marketers move consumers to conversion.
Presenter: Jeremy Fain, CEO and Co-Founder, Cognitiv
Jeremy Fain is the co-founder and CEO of Cognitiv. With over 20 years of interactive experience, Jeremy has worked across the agency and publisher landscape in roles ranging from marketing, to industry standards, to revenue leadership. While at CBS Interactive, he launched and oversaw one of the first premium programmatic exchanges, which eventually led to his role managing all North American accounts at Rubicon Project. Jeremy founded Cognitiv in 2015 with two childhood friends who shared an interest in making Deep Learning accessible to business. He holds a BS in Electrical Engineering from Yale University and an MBA from Columbia Business School.