Jeff Baker
Arby’s Restaurant VP, Brand ExperienceMeet Jeff at:
The Southern Strategy: The Culture of Marketing In Atlanta
Date/Time: 9:15 AM
Atlanta is home to some of the world’s most recognizable consumer brands, most independent and innovative agencies, and hottest brands of tomorrow. What makes this marketing world tick? We ask our panel of local brands, agencies and media companies to share their best practices, how they are leveraging local resources and insights to build a robust Atlanta marketing economy. Which hometown agencies and emerging brands are following a new marketing vision while bringing unique Atlanta flavor to everything they do?