Presenter: Dave Asch, VP of Programmatic Partnerships, Blis U.S.

Dave is a seasoned professional in digital advertising, currently serving as the Vice President of Programmatic Partnerships for Blis, where he leads the charge on the evangelization of Blis' Self-Serve technology. With a passion for simplifying the complexities of the advertising landscape, Dave excels in helping brands and agencies of all sizes optimize their strategies and efficiently utilize media tactics. His extensive experience and expertise have earned him recognition as a trusted leader in the field.

Presenter: Alison Posada, Sales Director, West, Blis U.S.

Alison brings more than 15 years of experience in the traditional and digital media industry to Blis. Currently her focus is on assisting brands and agencies in effectively reaching their target audiences through all digital channels utilizing Blis's behavioral data and insights.

What’s In Store For 2024? Rethinking Successful Digital Marketing Before & After The Disappearance of Cookies:
Blis, a radically different planning & buying platform, will walk through what the disappearance of cookies will mean for digital marketers – and the importance of having a future-proofed plan in place today to avoid missing out on audiences. We'll discuss why legacy ways of operating will no longer suffice, and why a new formula for success will be needed in today's fast-changing landscape.

Presenter: Lauren Benedict, SVP, Commercial Partnerships, MNTN

Lauren leads our Enterprise Sales team at MNTN working in partnership with top brand marketers. She has over 20 years experience in CTV, digital media, research, and technology sales strategy at companies such as Disney, Millward Brown, and NBC Universal. Previously, Lauren spent 12 years at Hulu, most recently as the SVP of Addressable Sales, where she led the team responsible for all streaming, digital and social revenue across the Disney portfolio of brands. Prior to Hulu, Benedict was at Millward Brown, formerly InsightExpress, where she led the east coast sales team for ad effectiveness research. She is passionate about sealing businesses through innovation and insights. 

Offer Me Solutions: Using CTV's Advancements to Succeed in Q4 and Beyond:
What recent news do you need to know about CTV? The short version: the holidays are around the corner and the robots are taking over. It may be the end of the (linear-TV-watching) world as we know it, but we’re with R.E.M. here—we feel fine. That’s because we’ve analyzed last year’s Q4 data and experimented with the AI tools, so we’re feeling pretty psyched about the future. And we think you should be, too.

Join Lauren Benedict, Senior Vice President of Commercial Partnerships at MNTN, as she highlights what you need to know about CTV in the second half of the year. She’ll outline how advertisers are bolstering their strategies with AI and dive into the recent spending trends among advertisers shifting their focus to CTV. She’ll also share some first-party insights about how to properly launch for quick success, just in time for your holiday planning. “Don’t mis-serve your own needs”—be sure to tune in.

Presenter: Marina Juarez, Lead Programmatic Account Executive, Kroger Precision Marketing

Since the launch of Kroger Precision Marketing’s Private Marketplace, Marina has been a driving force in educating agencies, advertisers, and strategic partners; championing KPM’s first-party data and closed-loop measurement; and helping to develop the product based on voice of the customer.

Prior to the move to sales, Marina worked on the agency and brand side managing her own campaigns at Publicis, Omnicom, and Dentsu agencies and at Best Buy. She recently moved from NYC and now resides in the Chicagoland area with her husband, four-year old son, 18-month old daughter, and 15-year-old Puggle.

Presenter: Kurt Roberts, Sr. Account Executive, Kroger Precision Marketing

Kurt has 10+ years of experience in media sales and digital advertising. As Sr. AE of Agency Partnerships, Kurt helps lead agency relationships, growing and developing Kroger Precision Marketing’s agency partnerships. His role is to establish Kroger Precision Marketing as a leading brand building and business driving platform in the eyes of all agency constituents.

Prior to joining the company, he has worked in digital marketing and advertising sales roles at NBCUniversal, Thomson Reuters, VideoAmp, and Oracle. He is a graduate of Miami University (OH) and currently resides in Chicago, IL.

Retail Data Made Easy:
With the influx of retailers offering up their data to programmatic advertisers, it is easy to get lost in choosing which partner is most relevant for your consumer base. In this presentation, you'll understand how Kroger - America's #1 grocer - is evolving its programmatic offering to increase control, flexibility, and transparency in accessing its 1:1 sales data and real-time, closed-loop measurement.

Presenter: Dan Lee, VP Product Management, Demand-side & Data Solutions, Emodo

Presenter: Justine Benjamin, Head of Global Marketing, AdsWizz

Expand Into The Audioverse:
Digital audio - streaming and podcasts - have continually grown both in listenership and ad spend for the past several years. So has audio expanded beyond the top of the funnel? You betcha. In this session, we’ll dive into the technology advancements that bring precision targeting and innovative ad formats that effectively (and creatively) bring listeners through the entire funnel.