Congratulations to the Finalists & Winners!

2014 Best in Show

Online Advertising Creativity
World's Toughest Job by Mediahub/Mullen for American Greetings
Integrated Online Campaign
Journey to the Capitol with CoverGirl by Starcom Mediavest Group for Procter & Gamble/COVERGIRL
Web Site Excellence
http://helpsfhomeless.org/ by Heat for Episcopal Community Services

2014 Member's Choice

Online Advertising Creativity
Team Detroit and Amobee Bring the Ford F-150 to Life with Innovative 3D Mobile Ad Campaign by Amobee  for  Ford
Integrated Online Campaign
Applebees: Spicing Things Up Cross-Platform by BPN  for  Applebees
Web Site Excellence
http://natgeo.petsmart.com/),  by PetSmart & iCrossing  for  PetSmart

2014 Winners

Online Advertising Creativity

Advertising/Promotion Website or Microsite
Farm Families  by Colle+McVoy  for  Land O' Lakes
Banner: Standard, Flash or Rich Media
Anchorman 2 Yahoo! Homepage Takeover  by Tommy  for  Paramount Pictures International
Content Integration
Shoo’s Bird’s Eye View  by Mediahub/Mullen  for  JetBlue Airways
Contest/Promotion/Sweepstakes
Dunkin' Donuts 2013 Bravo Top Chef Integration  by Hill Holliday  for  Dunkin' Donuts
Email: Campaign or Standalone
Marriott Mobile Check-In  by Yesmail Interactive  for  Marriott Rewards
Home Page Takeover
BMW i Hello Future Takeover  by kbs+  for  BMW North America/BMW i
Mobile Marketing: App as Advertising
The Rolex Daytona Experience  by Firstborn  for  Rolex
Mobile Marketing: Best Integration Cross Platform
Your Local Haircast  by Starcom MediaVest Group & Arc Worldwide  for  P&G/Pantene
Mobile Marketing: Single Execution
Team Detroit and Amobee Bring the Ford F-150 to Life with Innovative 3D Mobile Ad Campaign  by Amobee  for  Ford
Mobile Marketing: Campaign
#6SecondScience  by GE  for  GE
Mobile Marketing: in-App Advertising
Delivering Relief  by OMD  for  Walgreens
Native Advertising: Single Execution
Netflix, Women Inmates  by The New York Times  for  Netflix
Native Advertising: Campaign
Food for Thought  by HuffPost Partner Studio  for  Chipotle
Rich Media: Campaign
End the Bedtime Battle  by Heartbeat Ideas  for  XenoPort - Horizant
Rich Media: Single Execution
Magnum  by Kargo  for  Unilever/Magnum
Search Marketing: SEM Campaign
Turning Flight Cancellations into Hotel Reservations  by Red Roof Inn & 360i  for  Red Roof Inn
Search Marketing: SEO Campaign
GMC and iProspect: Using Lifestyle Content to Intercept Shoppers & Influence Consideration  by GMC & iProspect  for  GMC
Social: Use of Fan Page
Nutella & Social Media: A Perfect Pairing  by SapientNitro  for  Nutella USA
Social: App as Advertising
Manchester United Shirt Reveal: App  by Carat  for  Chevrolet/General Motors
Social: Use of Twitter
#ROASTJOFFREY  by HBO & 360i  for  HBO/ Game of Thrones
Social: Campaign
Play Like a Girl  by Create Digital  for  Verizon FiOS
Sponsorship
Connect: Professional Women's Network  by LinkedIn and Citi  for  Citi
Use of Gaming
Drink Good. Do Good.  by OMD  for  Naked Juice
Video: Campaign
Lay’s® Do Us A Flavor  by Deep Focus  for  Lay’s®
Video: Standalone Video (including YouTube videos)
Test Drive 2  by OMD  for  Pepsi Max
Video: Video Appearing in a Banner, Expandable Banner or Interstitial
El Juego Bonito  by Undertone  for  DISH Network
Viral Campaign
World's Toughest Job  by Mediahub/Mullen  for  American Greetings

Integrated Online Campaign Back to top

Apparel, Fashion
Moms, Dads & Grads  by Mediahub/Mullen  for  Shinola
Automotive
Mario Karting Reimagined  by MediaCom  for  Pennzoil
Beauty & Cosmetics
Journey to the Capitol with CoverGirl  by Starcom Mediavest Group  for  Procter & Gamble/COVERGIRL
Beverage (alcoholic)
If We Made It  by Starcom Mediavest Group  for  Heineken/Newcastle Brown Ale
Beverage
Ahh Effect  by Starcom Mediavest Group  for  Coca-Cola/Coca-Cola
Business-to-Business
Truck Whisperer  by ID Media  for  Fleetmatics
Charity/Non-Profit Organizations
The Funnest Sport There Is  by Colle+McVoy  for  USA Swimming
Consumer Packaged Goods
Trident Trending10  by Starcom Mediavest Group  for  Mondelez/Trident
Entertainment: Movies
Burgundy's America  by MEC  for  Paramount Pictures/Anchorman 2: The Legend Continues
Entertainment: TV (non-news)
The Spoils of Babylon  by Fallon Media  for  IFC
Other Entertainment (Excluding TV and Movies)
Madden 25  by Heat  for  EA SPORTS
Health & Pharmaceutical
Cushing's Connection  by Heartbeat Ideas  for  Corcept Therapeutics - Korlym
Financial Services
Liberty Mutual RISE Olympics  by Hill Holliday  for  Liberty Mutual
Restaurants/Fast Food
Dunkin' Donuts #DunkinReplay  by Hill Holliday  for  Dunkin' Donuts
Retail
Forever Summer  by Carter's  for  OshKosh B'gosh
Technology & Web Services
#BeTheFan  by The Marketing Arm  for  AT&T
Travel & Tourism
Texas Tourism  by Slingshot, LLC  for  Texas Office of the Governor, Economic Development & Tourism

Web Site Excellence Back to top

Automotive
Project Rushmore  by SapientNitro  for  Harley-Davidson
Blogs
Real Time With Bill Maher Blog  by HBO  for  HBO
Business-to-Business
www.univision.net  by Ready Set Rocket  for  Univision Communications Inc
Charity/Non-Profit Organizations
http://helpsfhomeless.org/  by Heat  for  Episcopal Community Services
Entertainment: Games, Music, Movies
Metro City State: http://www.metrocitystate.com/edu/  by Woven Digital  for  Sony Pictures / 22 Jump Street
Entertainment: TV (non-news)
Batesmotel.com  by A&E Television Networks  for  A&E Television Networks
Family/Parenting/Women's Interest
www.momtastic.com  by Momtastic.com  for  TotallyHer Media's Momtastic.com
Fashion/Beauty/Cosmetics
Formula X Website  by Duncan/Channon  for  Sephora/Formula X
Financial Services/Banking/Investments
makeyourmoneymatter.org  by Firstborn  for  PSCU
Food & Beverage
http://www.cornerbakerycafe.com/  by Rockfish  for  Corner Bakery Cafe
Health, Wellness
http://www.banfield.com/  by Rockfish  for  Banfield Pet Hospital
House & Home
Simmons Beautyrest Website  by kbs+  for  Simmons Bedding Co./Beautyrest
News, Politics, Reference & Education
http://natgeo.petsmart.com/),  by PetSmart & iCrossing  for  PetSmart
Retail & Restaurants
https://www.rhcontemporaryart.com  by Huge  for  Restoration Hardware
Sports
http://www.drewleague.com/  by space150  for  Nike
Technology & Web Services
www.tapshield.com  by Bayshore Solutions  for  TapShield
Travel & Tourism
www.biltmore.com  by The Richards Group  for  Biltmore
Youth
LEGO Minifigure Family  by Isobar  for  The LEGO Group