MediaPost Agency Daily Editions for September 2023
- MediaPost Agency Daily - Friday, Sept. 29, 2023
- Havas, Mirakl Partnering On New Retail Media Network
- Comedians Rally To Support Gun Violence Prevention
- MullenLowe Adds Regional Presidents, Chief Culture Officer
- Bacardi Spooks Rum Lovers For Halloween
- X Cuts Election Integrity Staff, After Promising Expansion
- MOCEAN Selects Wong For COO Post
- As Ad Industry Moves To Reduce Carbon Footprint, Prices Expected To Rise
- Making The Future Of Advertising More Human
- Getting Ahead During Macroeconomic Uncertainty: Lessons From Startups
- Financials Have You Stressed? Meet Bill
- Honda Keeps Dreaming In Brand Effort
- TV Ad Price Deflation Projected To Be Sustained, And Not Just For The U.S.
- MediaPost Agency Daily - Thursday, Sept. 28, 2023
- OMG Prevails In $600 Million Uber Media Review
- Media Buying Firm Polaris Debuts, Updates Playbook For Democratic Campaigns
- DPAA Opens London Office, Appoints Waldron To Lead EMEA Ops
- Postmates Touts 'Brain' Sensations From Delicious Foods
- DoubleVerify And Outbrain Partner On Pre-Bid Fraud Avoidance Tools
- Advertisers Admit Falling Short On Optimizing Converged TV
- Trick Question: When Is The Worst Media Buy Actually The Best?
- 3 Strategic Questions Any Marketing Executive Should Answer
- Why Tonight's Republican Debate Doesn't Matter
- Assembly MENA Wins Virgin Mobile UAE Media Account
- MediaPost Agency Daily - Wednesday, Sept. 27, 2023
- Dentsu, Clients Back Expansion Of Gia Peppers-Hosted Program
- CW Appoints Known As Media AOR
- 4C Foods Selects Quench As Lead Social Media Agency
- Grey London Taps Persons As President
- Basil Hayden Extends Whiskey Line, Debuts New Flavor
- Pro Golf Sponsor Elijah Craig Bourbon Airs First Broadcast TV Campaign
- Ad Groups Join To Define MFA Sites: Basically, They're Schlock
- Microsoft Advertising Network Goes Retail
- 22% Of All Digital Ad Spend, 30% Of Mobile Lost To Ad Fraud In 2023, Claims New Report
- U.S. Ad Market Posts First Consecutive Monthly Gain Since June 2022
- Hey Alli, I'm Still Waiting For Your Answer
- MediaPost Agency Daily - Tuesday, Sept. 26, 2023
- IPG Health Helps Clients Diversify Their Clinical Trials
- BBH Sends Candy Crush Into Fantasy Realms In Debut Work
- SKYY Vodka Enlists Winnie Harlow To Shake Up The Martini
- Voice Cloning Tech Deployed For Literacy Campaign
- Hollywood Writers, Producers Reach Tentative Deal
- WFA Finds Media Taking A Backseat In Setting AI Strategy
- Zenith Taps Magna's Finnerty As Chief Investment Officer
- Online Video Is Most Preferred Ad Medium Among Marketers
- Talk To Me: Ad Industry Turns AI Strategies Conversational
- The State Of The Media Planning & Buying Union (Um, What Union?)
- Klick Health Expands London-based EMEA Leadership Team
- MediaPost Agency Daily - Monday, Sept. 25, 2023
- Team One's Legacy Lab Seeks Talented Change Agents For Scholarship
- Green Giant Utilizes Corn Kid To Promote Vegetables
- Uber Supports Ukraine And Its Drivers In New Campaign
- Yahoo Advertising Joins Key Partners To Optimize CTV Ads
- Wunderman Thompson Reveals New AI-Driven Ad Testing Tool
- Kelce Bros. 'Fuel' Up On Chunky Soup
- OMD Teams With Teads On New Attention Research, Calls It A 'Human Metric'
- Microsoft GAI Finds Home In Ad Platform, Creates Conversational Experience For Ads
- Horizon Taps MMB's Lukas As SVP-Human Intelligence
- He Isn't Dead, Yet
- Apple, Get The Message?
- MediaPost Agency Daily - Friday, Sept. 22, 2023
- GroupM's Wavemaker Takes H1 Global New Biz Crown
- Havas Wins Shell Media Account Amid Protests Against Agencies Promoting Fossil Fuels
- ChatIPG: Mediabrands Reboots Tech, Data Stack Under A Global Kinesso Brand
- Renowned Chocolatier Chef Savors Baileys Newest Liqueur
- Sparkling Ice Selects RTO+P As AOR, MRM For Media
- Nishimura Returns To Innocean USA As Chief Digital Officer
- Weathering Climate Change: What Ad Buyers Can Do About It
- Serviceplan Wins Global Marketing Account For Lufthansa
- MediaPost Agency Daily - Thursday, Sept. 21, 2023
- Spafax Flies AdConnect, New Media-Buying Tool
- WPP OpenMind Wins $650 Million Nestle European Media Account
- Malfy Encourages Consumers To Imbibe An AR 'Escape'
- Google To Let Advertisers Converse With AI-Based Ad Platform
- TBWA\Helsinki Taps Pineda As CCO
- Stagwell To Help Commercialize RealClearPolitics During '24 Election Cycle
- Cannes Lions Parent Ascential's Shares Trading Up On News Of New Strategic Options
- MRC Responds To JIC Measurement Plan: Stick With MRC Accreditation
- Louisville Slugger's 'Silver Standard' Campaign
- MediaPost Agency Daily - Wednesday, Sept. 20, 2023
- Watchdog Ranks Adland's Work For Fossil-Fuel Industry, WPP Tops The 'F-List'
- Back Market Sends Up Apple In 'New' Activations
- New 4A's Partnership To Help Agencies Reduce Carbon Footprints
- McCollum To Create New Raptive Revenue Streams As EVP, Innovation
- Neuro Research Shows Ads Aligned With Video Content Have Stronger Impact
- Elon Musk May Put X Behind A Paywall
- Google Quietly Raised Ad Prices To Meet Targets
- Media Buyers Urged To Replace Duration Of Attention With Probability
- Rob Reilly And Friends Scream Creativity In New Podcast
- American Family's New 'Life's Better' Ads
- Outer Retains adQuadrant As Digital AOR
- MediaPost Agency Daily - Tuesday, Sept. 19, 2023
- S4 Capital Shares Fall 21% On Downgraded Full-Year Outlook
- Argonaut Named Creative AOR for Codigo 1530
- Peet's Coffee Positioned As The Real Deal
- Brainlabs Secures 'Landmark' Investment From Falfurrias Capital Partners
- Sofology Awards EssenceMediacom Its Digital Brief
- Magna Boosts U.S. Ad Outlook For 2023, 2024
- Societal Issues Worldwide Show Up In Search And Performance
- Network TV's Double Whammy: Flat Pricing, Declining Supply
- Amazon Ads Targets Small Business Owners With New Campaign
- MediaPost Agency Daily - Monday, Sept. 18, 2023
- Mannings Score With King's Hawaiian Slider Sunday
- Havas Chicago's Stark Reminder About The Nation's Alarming Suicide Rate
- M&C Saatchi Reports 7% Drop In First Half Organic Revenue
- Le Truc Names Neumann Chief Creative Officer
- Jones Does Double Duty As CFO-COO For Pinnacle Advertising
- Walmart Brings Storytelling To Search Via Sponsored Videos
- Elephant To Redesign Domino's Digital Ordering System
- Byron Allen Bids $10B For ABC, Other Disney Nets
- Why Television Reach Is Poised To Strike Out
- LinkedIn Should Be Rebranded LinkedSpam (Or SpamIn)
- Media And Marketing Execs Raise Record Amount For Annual Cancer Benefit
- Google Ad NFL Kickoff Eyes New Lens For Search
