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Robert Williams
Member since November 2018- None MediaPost
- 77 Mackey Avenue
- Port Washington New York
- 11050 USA
Rob Williams is a writer and editor who lives near New York City.
Articles by Robert All articles by Robert
- Temu Overtakes EBay For Repeat Customers Amid Bargain-Hunting in
Research Intelligencer on
06/12/2024
Chinese marketplaces are gaining a strong foothold as inflation saps the spending power of Americans.
- Jeep, Ford, Levi Strauss Top List Of 'Patriotic' Brands in
Research Intelligencer on
06/11/2024
Most American consider patriotism an important part of branding.
- Asian Americans Tend To Favor Social Media For News in
Research Intelligencer on
06/10/2024
Asian Americans are six times likelier than the general population to use LinkedIn for news.
- Travelers Are Mostly Likely To Stream On Longer Trips in
Research Intelligencer on
06/07/2024
Mobile devices also can be a way for brands to connect with travelers who spend time with streaming media during different stages of a trip.
- Viewer Intent For NBA Finals Rises Alongside Betting in
Research Intelligencer on
06/06/2024
Nineteen percent of U.S. adults said it's at least somewhat likely that they will bet on the NBA Finals
- US Digital Ad Spend Rises 16% From Year Earlier in
Research Intelligencer on
06/05/2024
Social networks such as Instagram and TikTok received 75% of the digital ad spend in the country.
- LGBTQ Consumers Help To Set Trends For New Products in
Research Intelligencer on
06/04/2024
Almost three quarters of LGBTQ respondents said the internet is a primary source of entertainment.
- Generative AI Spurs Consumer Interest In Other Technologies in
Research Intelligencer on
06/03/2024
Half of people surveyed said that since Gen AI has become more mainstream, they are more interested in things like the metaverse and spatial computing.
- Viewer Attention To CTV Advertising Rises In First Quarter in
Research Intelligencer on
05/31/2024
Ad spending on premium CTV apps that have ad-free and ad-supported tiers helped to drive the gains.
- Consumers Want More Social Content From Front-Line Workers in
Research Intelligencer on
05/30/2024
Home Depot is a good example of a company that highlights front-line workers in its "Behind the Apron" series.
Comments by Robert All comments by Robert
- Loss Of Newspapers Leads To Waning Interest In Local Politics
by
(Publishing Insider on
09/28/2021)
Ed,Thanks for the detailed commentary!Rob
- Smaller News Audience On Social Media Is Likely Cyclical
by
(Publishing Insider on
09/21/2021)
Craig,Yes, that's a good point!Thanks,Rob
- Microsoft's Windows Adds Tipping Feature To Help Monetize Content
by
(Publishing Insider on
06/28/2021)
Craig,Yes, thanks for pointing that out -- it would be free for users of Windows 10, not earlier versions.Rob
- 'Wall Street Journal' Pullback From NYC Coverage May Magnify 'News Desert'
by
(Publishing Insider on
06/18/2021)
Michael,Thanks for the comments! I should have mentioned more about the NYT's changes to local coverage, too:Times Plans to Combine Sections of the Paperhttps://www.nytimes.com/2008/09/06/business/media/06times.htmlRob
- One Of These Things Is Not Like The Other: Vice Calls To End 'Data Discrimination'
by
Joe Mandese
(MediaDailyNews on
05/06/2021)
Your story is interesting, also in the context of Vice's plea last year to end the discriminatory practice of "blocklisting" key words:https://www.mediapost.com/publications/article/353018/will-media-buyers-heed-vices-plea-about-racial-bl.html
- U.S. Ad Economy Contracts 7.3% In February
by
Joe Mandese
(MediaDailyNews on
03/22/2021)
Yikes!
- Nextdoor May Be Latest Social-Media Threat To Local News
by
(Publishing Insider on
02/03/2021)
That's funny.
- Consumers Spend Less Time With Ad-Supported Media, Publishers Will Feel Impact
by
(Publishing Insider on
01/21/2021)
Ed, thanks for those insights!
- Most Covered Terms Of 2020: 'COVID-19,' 'Digital,' 'Personalization,' 'Meaningful'
by
Joe Mandese
(MediaDailyNews on
12/31/2020)
Interesting!
- How Will Publishers Monetize Their Content On Instagram?
by
(Publishing Insider on
11/18/2020)
Craig,Thanks for the comments -- really interesting!Rob
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